Swiss Players Get Relax Gaming’s Top Games via mycasino

Relax Gaming, a prominent player in the iGaming industry known for its innovative content and aggregation, has significantly broadened its European presence with its entry into the Swiss market. This development comes through a strategic partnership with Grand Casino Luzern, one of Switzerland's leading casino operators. The collaboration introduces Relax Gaming’s award-winning portfolio to Swiss players via Grand Casino Luzern's online platform, mycasino. This article delves into the details of this latest venture, the implications for both Relax Gaming and the Swiss gaming market, and what it means for the future of online gaming in Europe.

Relax Gaming’s Strategic Partnership with Grand Casino Luzern

Relax Gaming, established as a trailblazer in the iGaming sector, has made its debut in Switzerland through a partnership with Grand Casino Luzern. This move marks a significant milestone for Relax Gaming as it continues to expand its global footprint. The collaboration allows Swiss players access to Relax Gaming’s diverse and acclaimed portfolio, including popular titles such as Banana Town, Money Train, and Wild Chapo. These games are celebrated for their innovative mechanics, engaging themes, and high-quality graphics, and are expected to resonate well with the Swiss audience.

Grand Casino Luzern, founded in 2019, operates mycasino, which has quickly established itself as a leading online casino platform in Switzerland. The casino is known for its exclusive game offerings, cutting-edge technology, and user-centric approach, providing a seamless gaming experience with efficient deposit and withdrawal functionalities. This partnership is set to enhance the gaming experience for Swiss players by offering a broader range of high-quality games.

The Swiss Market: A Strategic Move for Relax Gaming

Switzerland's online gaming market is known for its high regulatory standards and sophisticated player base. By entering this market, Relax Gaming demonstrates its commitment to adhering to stringent regulatory requirements and meeting the expectations of a discerning audience. The Swiss market represents the twenty-third global jurisdiction for Relax Gaming, underscoring the company's extensive reach and operational capabilities.

The Swiss Federal Gaming Board (FGB) has stringent approval processes, ensuring that only the most reputable and compliant operators are permitted to enter the market. Relax Gaming’s successful navigation of these processes highlights its commitment to regulatory excellence and its ability to adapt to diverse market requirements. This achievement positions Relax Gaming favorably for future expansions into other regulated markets across Europe and beyond.

CEO Insights: What the Partnership Means for the Industry

Martin Stålros, CEO of Relax Gaming, expressed enthusiasm about the company’s expansion into Switzerland. Stålros noted, “Our continued growth across the globe is something we are all incredibly proud of. The Swiss market presents many interesting opportunities and I believe we have the right content to appeal to the passionate audience.” This sentiment reflects Relax Gaming’s strategic approach to market expansion and its confidence in its product offerings.

Alexia Smilovic Rønde, Chief Regulatory Officer at Relax Gaming, highlighted the significance of the Swiss market in the context of high-profile regulated markets. Rønde stated, “Entering the Swiss market through our prime partnership with Grand Casino Luzern marks another significant step in expanding our presence in high-profile regulated markets. Switzerland is truly a staple of European jurisdictions and is known for its high regulatory standards, which we are pleased to have successfully met. We will be looking forward to expanding our presence in the coming months.” This statement underscores the importance of regulatory compliance and strategic partnerships in Relax Gaming’s growth strategy.

Wolfgang Bliem, CEO of Grand Casino Luzern, also commented on the partnership, emphasizing its importance for mycasino. Bliem remarked, “The partnership with Relax Gaming marks an important step for mycasino. Their innovative approach and diverse game portfolio perfectly align with our commitment to maintaining our leadership in the market. We’re thrilled to be the first online casino in the Swiss market to partner with Relax Gaming and continue providing top-tier entertainment to our players.” This collaboration is expected to set a new benchmark for online gaming in Switzerland, enhancing the overall gaming experience and setting new standards for excellence.

Relax Gaming’s Achievements and Industry Recognition

Relax Gaming’s reputation as a leading B2B supplier is further reinforced by its recent industry accolades. The company was honored with the GGA’s Product Launch of the Year award in February 2023 for its Dream Drop Jackpots. Additionally, Money Train 3 was recognized among the 2023 CasinoBeats Game Developer Awards, earning six Slot of the Year titles. Relax Gaming also received the Skill Games Supplier award at the 2023 EGR B2B Awards and the Innovation in Mobile award at the 2023 SBC Awards. These awards highlight Relax Gaming’s innovation, quality, and impact in the iGaming sector.

The company offers a diverse range of over 4,000 online casino games, featuring its high-performing proprietary slots as well as an extensive library of content from selected third-party studios. This wide array of offerings is a testament to Relax Gaming’s commitment to providing exceptional gaming experiences and meeting the varied preferences of players across different markets.

Future Prospects and Expansion Plans

Looking ahead, Relax Gaming is poised for further growth and expansion across Europe. The company’s strategic partnerships and successful market entries demonstrate its ability to navigate complex regulatory environments and deliver high-quality content to diverse audiences. Relax Gaming’s continued focus on innovation, regulatory compliance, and strategic alliances positions it well for future success in the global iGaming market.

The Swiss market entry is just one of many steps in Relax Gaming’s broader expansion strategy. With plans to increase its presence in various European markets, the company is set to leverage its strengths and capitalize on emerging opportunities. As the iGaming industry continues to evolve, Relax Gaming’s commitment to excellence and its strategic approach will likely ensure its continued success and influence in the industry.

Conclusion

Relax Gaming’s entry into the Swiss market through its partnership with Grand Casino Luzern represents a significant milestone in the company’s ongoing expansion across Europe. This collaboration not only extends Relax Gaming’s reach into a new and highly regulated market but also underscores its commitment to delivering innovative and high-quality gaming experiences. With a robust portfolio of acclaimed titles now available to Swiss players and further growth plans on the horizon, Relax Gaming is well-positioned to continue its upward trajectory and make a lasting impact on the global iGaming industry. As the company navigates new opportunities and meets evolving market demands, its strategic moves will likely set new standards for excellence in online gaming.

FAQs

What is the significance of Relax Gaming's entry into the Swiss market?
Relax Gaming's entry into Switzerland through a partnership with Grand Casino Luzern marks its expansion into the twenty-third global jurisdiction. This move reflects the company's growth and commitment to meeting high regulatory standards.

What games will be available to Swiss players through Relax Gaming’s partnership?
Swiss players will have access to Relax Gaming’s popular titles including Banana Town, Money Train, and Wild Chapo. These games are part of Relax Gaming’s award-winning portfolio.

Who operates mycasino?
Mycasino is operated by Grand Casino Luzern, a well-known casino operator in Switzerland. The online platform offers a range of exclusive titles and advanced gaming features.

What does Relax Gaming’s CEO say about the Swiss market?
Martin Stålros, CEO of Relax Gaming, expressed pride in the company’s global growth and optimism about the Swiss market’s opportunities. He believes Relax Gaming’s content will appeal to Swiss players.

How does Relax Gaming ensure compliance in regulated markets like Switzerland?
Relax Gaming adheres to stringent regulatory processes and has successfully obtained approval from the Swiss Federal Gaming Board (FGB), ensuring compliance with high regulatory standards.

What recent awards has Relax Gaming received?
Relax Gaming has received several industry accolades, including GGA’s Product Launch of the Year for Dream Drop Jackpots, and awards for Money Train 3 and innovation in mobile gaming.

What is the focus of Relax Gaming’s future expansion plans?
Relax Gaming plans to continue expanding its presence across Europe and other global markets, leveraging its strengths in innovation, regulatory compliance, and strategic partnerships.

How does Grand Casino Luzern benefit from its partnership with Relax Gaming?
The partnership with Relax Gaming enhances Grand Casino Luzern’s online platform, mycasino, by providing a diverse and innovative game portfolio, aligning with its commitment to market leadership.

What makes Swiss online gaming market attractive for Relax Gaming?
The Swiss market is attractive due to its high regulatory standards and sophisticated player base, offering a significant opportunity for Relax Gaming to showcase its high-quality content.

How does Relax Gaming's game portfolio contribute to its market success?
Relax Gaming’s extensive portfolio, including over 4,000 games and partnerships with third-party studios, allows it to meet diverse player preferences and maintain its competitive edge in the industry.