Premier League clubs are entering a period of financial adjustment as new restrictions on gambling sponsorships begin to take effect ahead of the 2026/27 season. The league’s voluntary decision to phase out front-of-shirt gambling sponsors represents a significant shift in the commercial landscape of English football, one that is expected to reshape revenue models across clubs of varying sizes....
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Companies & People, iGaming News
March 19, 2026
SBC Summit Malta to help sportsbooks prepare for 2026 World Cup
With the 2026 World Cup on the horizon, SBC Summit Malta will put sports betting strategy front and centre, helping the industry gear up for one of the biggest moments...
iGaming News, Marketing
February 18, 2026
SPRIBE signs Charles Oliveira as Aviator brand ambassador
SPRIBE has confirmed that UFC lightweight athlete Charles Oliveira has joined its portfolio of brand ambassadors for Aviator, the company’s flagship crash game. The agreement will see Oliveira promote the...
iGaming News, Laws
January 26, 2026
Lithuanian regulator ends Betsson league name case without penalty
Lithuania’s Gambling Supervision Authority has officially concluded its review of the use of the Betsson brand in the title of the Lithuanian Basketball League without imposing any financial penalties. The...
iGaming News, Marketing
January 8, 2026
Mr Vegas extends PDC darts sponsorship for 2026 and beyond
Mr Vegas, the rapidly expanding online casino brand owned by Immense Group, has confirmed the extension of its title sponsorship for two major professional darts tournaments, the PDC Grand Slam...
iGaming News, Marketing
December 19, 2025
SPRIBE appoints Valter Walker as Aviator brand ambassador
SPRIBE, the technology-driven game studio behind Aviator, has announced a new brand ambassador partnership with Brazilian UFC heavyweight fighter Valter ‘The Clean Monster’ Walker. The agreement positions Walker as a...
Companies & People, iGaming News
November 21, 2025
Jean Silva joins BC.GAME as brand ambassador
BC.GAME, a leading online gaming and cryptocurrency casino platform, has officially announced Brazilian mixed martial artist Jean “Lord” Silva as its newest brand ambassador. This strategic partnership marks an important...
iGaming News, Marketing
October 7, 2025
1xBet joins ATP Challenger Tour as betting partner
Global sports betting company 1xBet has announced a new and exclusive partnership with the ATP Challenger Tour, marking a significant milestone in its international sports sponsorship portfolio. The agreement grants...
iGaming News, Marketing
September 23, 2025
Virgin Bet partners with TNT Sports for UEFA coverage
Virgin Bet has officially entered into a strategic partnership with TNT Sports, securing sponsorship of the broadcaster’s exclusive coverage of the UEFA Europa League and UEFA Conference League in the...
iGaming News, Marketing
September 18, 2025
QuinnBet renews deal with Ospreys Rugby until 2028
The Welsh rugby landscape will continue to feature QuinnBet’s presence for years to come, as the operator has confirmed a multi-year extension of its sponsorship with Ospreys Rugby. The deal,...
iGaming News, Marketing
September 10, 2025
Betsson renews ARIS BC partnership as main sponsor
Betsson, one of the world’s most prominent sports betting and gaming operators, has confirmed the renewal and expansion of its sponsorship agreement with ARIS Basketball Club, one of Greece’s most...
Companies & People, iGaming News
September 1, 2025
Arman Tsarukyan joins SPRIBE as Aviator brand ambassador
SPRIBE, the innovative company behind the global gaming sensation Aviator, has announced a major new partnership in the world of sports and online gaming. The firm has announced Armenian UFC...
iGaming News, Marketing
August 11, 2025
Aircash becomes Hellas Verona main jersey partner
Italian Serie A club Hellas Verona has recently announced a landmark sponsorship agreement with Croatian fintech company Aircash, officially naming the firm as the main jersey partner for the 2025/26...
iGaming News, Marketing
July 30, 2025
Leeds United reveals new sleeve sponsor Parimatch
Parimatch, a well-established brand in the global entertainment, sports betting, and gaming industry, has entered into a strategic partnership with Leeds United Football Club ahead of the 2025/2026 Premier League...
Companies & People, iGaming News
July 18, 2025
Patrice Evra joins Stake as global brand ambassador
Stake has announced the appointment of Patrice Evra as its newest global ambassador, underscoring the company's ongoing strategy to collaborate with prominent figures in the world of sports. The former...
Business News, iGaming News
July 7, 2025
Eurojackpot becomes AZ Alkmaar sleeve partner
AZ Alkmaar, one of the top-tier football clubs in the Netherlands, has announced a significant sponsorship agreement with Eurojackpot, the lottery brand operated by Nederlandse Loterij (Dutch Lottery). Under this...
Companies & People, iGaming News
June 16, 2025
Betano becomes FIFA Club World Cup partner
Online gaming operator Betano, a prominent brand under Kaizen Gaming, has officially announced a new high-profile partnership with FIFA, becoming an official sponsor of the FIFA Club World Cup. This...
Business News, iGaming News
May 7, 2025
Betsson named Grand Sponsor of BCL Final Four 2025
The 2025 edition of the Basketball Champions League Final Four, presented by Sunel, will unfold at the recently refurbished SUNEL Arena in Athens, with the highly anticipated games scheduled for...
Business News, iGaming News
April 5, 2025
Vbet extends sports betting deal with AS Monaco
In the world of sports sponsorship, long-term partnerships are often seen as a sign of mutual success and trust. One such partnership is the ongoing collaboration between SoftConstruct's B2C gaming...
Companies & People, iGaming News
April 4, 2025
Charles Kaplan joins Stats Perform as CMO
Stats Perform, a global leader in AI-powered sports data, analytics, and insights, has appointed Charles Kaplan as its new Chief Marketing Officer (CMO), effective April 21, 2025. With nearly 25...
iGaming News, Laws
December 11, 2024
Belgium Tightens Rules on Gambling in Sports
The Belgian Gaming Commission (GC) has unveiled a series of stringent regulations that will reshape the relationship between the gambling industry and the world of sports sponsorship. Set to come...
Business News, iGaming News
October 23, 2024
Unibet Extends NHL Alliance for Swedish Fans
The Kindred Group plc, a leading online gambling operator, has officially announced a multi-year renewal of its partnership with the National Hockey League (NHL). This renewal marks a significant milestone...
Business News, iGaming News
September 24, 2024
TotoGaming Partners with CFR Cluj
In January 2024, TotoGaming made its debut in the Romanian gaming market, marking a significant milestone in the company’s ongoing expansion strategy. This move has been complemented by an exciting...
Business News, iGaming News
October 5, 2023
Nielsen Sports and SPORTFIVE’s New Deal
In the ever-evolving landscape of sports marketing and sponsorship, enduring partnerships that stand the test of time are a rarity. However, the collaboration between Nielsen Sports and SPORTFIVE is an...