IGT PlayDigital and Microgame Partnership
International Game Technology PLC (IGT) has taken a significant step to enhance its digital gaming presence in Italy. The renowned gaming solutions provider announced a strategic partnership with Microgame, the leading online gaming service provider in the Italian iGaming market. This collaboration marks a pivotal moment for both companies, opening new avenues for content distribution and market growth.
Empowering Microgame with IGT PlayDigital’s Extensive Casino Game Library
As part of this content agreement, Microgame gains exclusive access to IGT PlayDigital’s extensive casino game library. Renowned titles such as Treasures of the Pyramids, The Big Easy, Da Vinci Diamonds, and Cleopatra will now be available to a vast network of nearly 50 operators within Microgame’s ecosystem. This move not only broadens the gaming options for players but also strengthens Microgame’s position as a leading player in the Italian iGaming landscape.
A Rich History Meets Cutting-Edge Innovation
IGT, with its rich history of delivering best-in-class content across various gaming channels in Italy, brings a wealth of experience to the partnership. Microgame, as the number one online gaming service provider in the Italian iGaming market, is poised to leverage IGT’s expertise for mutual benefit. The synergy between the two companies promises an exciting future for operators and players alike, with a diverse range of engaging casino games.
Marco Castaldo, CEO of Microgame, Expresses Excitement
Marco Castaldo, CEO of Microgame, expressed his enthusiasm about the collaboration, stating, “IGT has a rich history of providing best-in-class content across a variety of gaming channels in Italy, and Microgame is excited to now offer our operators and their players IGT PlayDigital’s highly engaging casino games.” This sentiment reflects the positive outlook both companies share regarding the potential impact of this partnership.
Strengthening Microgame's Portfolio for Market Growth
The inclusion of IGT PlayDigital’s iGaming content significantly enhances Microgame’s overall portfolio. This strategic move is seen as a response to the growing demand for diverse and high-quality gaming content in the Italian market. By integrating PlayDigital’s offerings, Microgame aims to provide a more comprehensive gaming experience to its operators and players, fostering growth and loyalty within its user base.
Gil Rotem, IGT President of iGaming, Highlights Market Dynamics
Gil Rotem, IGT President of iGaming, emphasized the strategic importance of the partnership, saying, “This partnership with Microgame enables IGT PlayDigital to amplify our casino portfolio on a broader scale and continue offering Italian players some of the most compelling digital games in the industry.” Rotem’s statement underscores the commitment of both companies to meet the evolving needs of the Italian gaming market.
Uniquely Positioned for Portfolio Expansion Opportunities
Rotem further noted, “The demand for iGaming continues to grow at a rapid pace, and with IGT PlayDigital’s experience and deep understanding of the Italian gaming market, we are uniquely positioned to support Microgame in its portfolio expansion opportunities.” This strategic alignment positions the partnership as a proactive response to the dynamic and evolving landscape of the Italian iGaming industry.
Frequently Asked Questions (FAQ)
What does the partnership between IGT and Microgame entail?
The partnership allows Microgame exclusive access to IGT PlayDigital’s extensive casino game library, offering top-performing titles to nearly 50 operators within Microgame’s network.
Which games will be available through this partnership?
Popular IGT PlayDigital games like Treasures of the Pyramids, The Big Easy, Da Vinci Diamonds, and Cleopatra will be part of the content made available through this collaboration.
How does this partnership benefit Microgame?
This collaboration significantly strengthens Microgame’s portfolio, providing a diverse range of engaging casino games to its operators and players, fostering growth within the Italian iGaming market.
What is the significance of IGT’s history in the Italian gaming market?
IGT brings a rich history of delivering best-in-class content across various gaming channels in Italy, providing valuable experience to complement Microgame’s position in the market.
What role does IGT PlayDigital play in the Italian gaming landscape?
IGT PlayDigital, with its cutting-edge digital gaming solutions, is well-positioned to meet the growing demand for high-quality gaming content in Italy.
How does this collaboration address the demand for iGaming in Italy?
The partnership between IGT and Microgame is a strategic response to the increasing demand for diverse and high-quality gaming content in the Italian iGaming market.
What does Marco Castaldo, CEO of Microgame, say about the collaboration?
Marco Castaldo expresses excitement about offering IGT PlayDigital’s highly engaging casino games to Microgame’s operators and players, contributing to the overall growth of the company.
What market dynamics does Gil Rotem, IGT President of iGaming, highlight?
Gil Rotem underscores the rapid growth of the demand for iGaming and emphasizes how the partnership positions IGT PlayDigital to offer compelling digital games in the Italian market.
How does this collaboration contribute to Microgame’s portfolio expansion?
The inclusion of IGT PlayDigital’s iGaming content allows Microgame to expand its portfolio, catering to the evolving needs of the Italian iGaming industry.
Why is this partnership considered strategically important?
The strategic partnership between IGT and Microgame aligns both companies to proactively respond to the dynamic and evolving landscape of the Italian iGaming industry.