Premier League clubs are entering a period of financial adjustment as new restrictions on gambling sponsorships begin to take effect ahead of the 2026/27 season. The league’s voluntary decision to phase out front-of-shirt gambling sponsors represents a significant shift in the commercial landscape of English football, one that is expected to reshape revenue models across clubs of varying sizes....
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Partnerships & Expansion
April 6, 2026
Polymarket and La Liga sign landmark North America partnership deal
La Liga has entered into a landmark multi-year partnership with Polymarket, marking the first time a European football league has formalized such a collaboration with a prediction market operator. The...
People & Appointments
April 2, 2026
Veikkaus expands board ahead of Finland licensing market transition
Veikkaus has initiated a significant restructuring of its board of directors as part of its broader strategic preparation for Finland’s transition from a long-standing monopoly gambling system to a competitive...
Partnerships & Expansion
April 2, 2026
Playson expands UK reach with Bally’s Intralot multi-brand deal
Playson has taken a significant step forward in its United Kingdom growth strategy through a wide-ranging partnership with Bally’s Intralot. The agreement introduces Playson’s portfolio of digital casino titles across...
Partnerships & Expansion
April 2, 2026
ICONIC21 signs strategic iGaming distribution deal with Lynon
ICONIC21, a recognised iGaming content provider, has entered into a strategic distribution agreement with Lynon, a casino game aggregator known for its broad portfolio and efficient integration capabilities. The agreement...
Partnerships & Expansion
April 1, 2026
Big Daddy Gaming grows regulated reach with Alea integration
Big Daddy Gaming has entered into a strategic content distribution agreement with Alea, marking a significant step in the studio’s expansion across regulated European markets. The partnership enables the emerging...
Marketing & Sponsorships
March 31, 2026
First Look Games unveils FLG analytics for iGaming marketing insight
First Look Games (FLG) has introduced a new analytics solution designed to address one of the most persistent challenges in the iGaming sector: the lack of transparency in affiliate-driven marketing....
Marketing & Sponsorships
March 31, 2026
GR8 Tech partners with José Mourinho to elevate iGaming strategy
José Mourinho and GR8 Tech have entered into a strategic collaboration designed to redefine performance standards in the iGaming sector. The partnership is centered around the Champions Club, GR8 Tech’s...
People & Appointments
March 27, 2026
Sweden appoints Peter Knutsson as Spelinspektionen director
The Government of Sweden has formally appointed Peter Knutsson as Director General of Spelinspektionen, the country’s national gambling regulator. The appointment marks a significant leadership transition at a time when...
Marketing & Sponsorships
March 26, 2026
Flutter Entertainment reviews Paddy Power marketing amid UK tax rise
Flutter Entertainment has initiated a strategic review of the marketing structure at Paddy Power as the group prepares for a substantial increase in gambling taxation in the United Kingdom. The...
Marketing & Sponsorships
March 26, 2026
SBC Summit Malta 2026 Marketing Trends and Insights
Explore SBC Summit Malta 2026 marketing insights, AI trends and strategies for acquisition, engagement and growth.
Marketing & Sponsorships
March 26, 2026
FairPlay Sports Media launches Customer Insights for UK betting operators
FairPlay Sports Media has announced the launch of FairPlay Customer Insights, a newly developed commercial intelligence platform designed specifically for betting operators in the United Kingdom. The initiative represents a...
Marketing & Sponsorships
March 26, 2026
Allwyn and Formula 1 partnership extended to boost fan engagement
Allwyn and Formula 1 have formally renewed their partnership under a new multi year agreement designed to deepen fan engagement and strengthen global brand visibility. The extended collaboration introduces several...
Partnerships & Expansion
March 25, 2026
Eeze partners with EveryMatrix to expand global casino content reach
Eeze has entered into a strategic distribution agreement with EveryMatrix, marking a significant step in the company’s international expansion and product distribution strategy. The agreement will see Eeze’s full portfolio...
People & Appointments
March 25, 2026
Racecourse Media Group appoints Filippa Wallestam as Director
Racecourse Media Group has confirmed the appointment of Filippa Wallestam as Non-Executive Director, marking a notable development in the organisation’s governance and strategic direction. The appointment is scheduled to take...
People & Appointments
March 25, 2026
BC.Game appoints Kar Kheng Giam as CEO to drive global growth
BC.Game has confirmed the appointment of Kar Kheng Giam, widely known as “KK”, as its new Chief Executive Officer, marking a significant step in the company’s long-term strategic direction. The...
People & Appointments
March 25, 2026
MetaBet hires David T. George to lead customer success strategy
MetaBet, a provider of real-time sports betting tools and interactive engagement technology, has announced the appointment of David T. George as its new Customer Success Manager. The move reflects the...
Partnerships & Expansion
March 23, 2026
QTech Games signs strategic aggregation deal with Blitzcrown
QTech Games, a recognized aggregator focused on emerging markets, has entered into a strategic partnership with Blitzcrown, a rising content provider within Massive Gaming Group. The agreement reflects a broader...
Partnerships & Expansion
March 23, 2026
Gaming Corps partners with DragonBet to expand UK casino content
Gaming Corps, a Sweden-based publicly listed game development company, has entered into a commercial agreement with DragonBet, an independent operator with strong roots in the United Kingdom’s betting sector. The...
People & Appointments
March 20, 2026
Yaspa appoints Cameron Flood to lead UK and Europe product growth
Yaspa, a fintech firm specializing in payment and identity solutions, has announced the appointment of Cameron Flood as Head of Product for the United Kingdom and Europe. The move reflects...
People & Appointments
March 19, 2026
Sweden’s Spelinspektionen appoints Madelaine Tunudd as chair
Sweden’s national gambling regulator, Spelinspektionen, has confirmed the appointment of Madelaine Tunudd as the new Chair of its Board of Directors. The decision marks a formal transition in leadership, with...
Partnerships & Expansion
March 18, 2026
QTech Games partners with AdvantPlay to expand global gaming reach
QTech Games, a well-established game aggregator with a strong presence across emerging markets, has announced a new partnership with AdvantPlay, a growing developer recognized for its distinctive casino content and...
People & Appointments
March 17, 2026
Allwyn expands leadership with Katie Harbron as Director of Games
Allwyn, the operator of The National Lottery, has announced the appointment of Katie Harbron as its new Director of Games. The move reflects the company’s ongoing focus on strengthening its...
People & Appointments
March 17, 2026
QTech Games appoints Jonny Youssef as CTO to lead technology strategy
QTech Games, a recognised game aggregation platform focused on emerging markets, has announced the appointment of Jonny Youssef as Chief Technology Officer. The move comes at a pivotal stage in...
People & Appointments
March 17, 2026
GameOn appoints Roxana Nazalu to expand fractional CMO services
GameOn, a specialist iGaming marketing and PR agency, has expanded its senior leadership capabilities by appointing Roxana Nazalu to its growing Fractional CMO team. The move reflects a broader strategic...
Partnerships & Expansion
March 17, 2026
SkillOnNet and Playtech expand casino and bingo across key markets
The collaboration between SkillOnNet and Playtech has entered a new phase as both companies continue to strengthen their long-standing commercial relationship. The latest agreement focuses on a multi-country rollout of...
Marketing & Sponsorships
March 16, 2026
Boomerang Partners TIME TO WIN tournament offers AC Milan prizes
Boomerang Partners has drawn attention to several major sporting events scheduled throughout March as part of its ongoing TIME TO WIN affiliate tournament. The initiative offers participating affiliates an opportunity...