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ProgressPlay Unveils Cutting-Edge AI Technology

ProgressPlay Unveils Cutting-Edge AI Technology
by
November 14, 2023
in iGaming News, Marketing
284

ProgressPlay is set to showcase its latest advancements in AI technology. The company, known for its innovative strides in the iGaming sector, has been on a global marketing journey, starting with its presence at ICE earlier in the year and continuing in Amsterdam and Barcelona.

A Year of Growth Fueled by a New Platform

The unveiling of ProgressPlay’s new platform has proven to be a catalyst for stakeholder engagement and a significant driver of growth throughout the year. This innovative move has not gone unnoticed, earning ProgressPlay a shortlisting in the prestigious EGR Awards.

Revolutionizing Responsible Gambling with AI

One of the standout features of ProgressPlay’s latest initiatives is a groundbreaking approach to Responsible Gambling. The company has implemented an AI-driven proprietary flow for player interaction, recognizing players in real-time and assessing them against a set of criteria. Marina Nahhas, ProgressPlay Sales Manager, emphasizes the impact of AI on their products and business operations, showcasing how AI-driven solutions have enhanced player management and the overall gaming experience.

The Holy Grail: Real-Time Player Interaction

ProgressPlay’s CEO views real-time player interaction as “the Holy Grail” in providing compliance teams with the necessary information to effectively manage and interact with players. This level of immediacy enhances Responsible Gambling measures and ensures a more personalized approach to player engagement.

Breakthrough Data-Driven Software

At the core of ProgressPlay’s success lies its breakthrough data-driven software. This sophisticated platform covers essential aspects such as Know Your Customer (KYC) processes, player activity monitoring, affordability levels, and a transparent audit trail. The proprietary interaction flow includes required documentation, procedures, response mechanisms to the new UKGC regulations, and mapped customer journeys.

Potential Impact on Operators

The software’s multifaceted capabilities have the potential to add significant value to operators in the iGaming industry. By providing real-time insights into player behavior and adherence to regulations, ProgressPlay’s technology becomes a valuable asset for operators, safeguarding their reputation and integrity.

A Look Ahead: Closing the Year in Malta

As the year draws to a close, ProgressPlay is poised to conclude its global outreach program in Malta. CEO Itai Loewenstein expresses anticipation for more of the global iGaming community to adopt their innovative approach to Responsible Gambling automation. The focus on Malta signifies a commitment to fostering industry-wide collaboration and showcasing the transformative power of AI in the iGaming landscape.

FAQ

What is ProgressPlay showcasing at SiGMA Europe?
ProgressPlay is unveiling its latest advancements in AI technology at SiGMA Europe, highlighting its commitment to innovation in the iGaming sector.

How has ProgressPlay’s new platform impacted the company’s growth?
The new platform has acted as a catalyst for stakeholder engagement and has been a significant driver of growth throughout the year.

What sets ProgressPlay’s Responsible Gambling approach apart?
ProgressPlay has implemented an AI-driven proprietary flow for player interaction, providing real-time recognition and assessment against specific criteria.

Why is real-time player interaction considered the Holy Grail by ProgressPlay’s CEO?
Real-time player interaction is deemed crucial for providing compliance teams with immediate insights to manage and interact with players effectively.

What topics does ProgressPlay’s data-driven software cover?
The breakthrough software covers essential topics such as KYC, player activity, affordability levels, and a transparent audit trail.

How does ProgressPlay’s software respond to new UKGC regulations?
The proprietary interaction flow includes response mechanisms to the new UKGC regulations, ensuring compliance and adherence to industry standards.

What potential value does ProgressPlay’s software offer to operators?
The software’s multifaceted capabilities have the potential to add significant value to operators by providing real-time insights into player behavior and adherence to regulations.

How does ProgressPlay plan to conclude the year?
ProgressPlay aims to conclude the year in Malta, showcasing its innovative approach to Responsible Gambling automation and fostering collaboration within the global iGaming community.

Why is the focus on Malta significant for ProgressPlay?
Malta represents the culmination of ProgressPlay’s global outreach program, highlighting its commitment to industry-wide collaboration and technological advancements.

What is CEO Itai Loewenstein’s outlook for ProgressPlay in Malta?
CEO Itai Loewenstein looks forward to more of the global iGaming community adopting ProgressPlay’s innovative approach to Responsible Gambling automation in Malta.

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