Senior Acquisition Manager – Sliema, Malta Island

Job title: Senior Acquisition Manager

Location: Sliema, Malta Island

Company: JobMatchingPartner

Job description: A fantastic role has opened up with our client for an experienced Senior Acquisition Manager! As a Senior Acquisition Manager of this dynamic team, you will be responsible for driving the growth of our customer base through strategic acquisition initiatives.
The working idea of salary is €50-60K but with some flexibility depending on experience.

Role & Responsibilities

  • You will be responsible to develop and execute comprehensive acquisition strategies to meet company goals
  • You will manage end-to-end acquisition campaigns, from planning and execution to performance analysis.
  • Collaborate with cross-functional teams, including Marketing, Sales, and Product Development, to ensure alignment of acquisition efforts with overall business objectives.
  • You will regularly carry out market analysis to identify market trends and competitor activities to identify new business opportunities.
  • You will conduct in-depth market research in order to identify target audience segments and refine acquisition strategies.
  • What’s more, you will lead A/B testing and optimization efforts to improve the effectiveness of acquisition channels and campaigns.
  • Create detailed reports on acquisition campaign performance by utilizing data-driven insights that provide recommendations for continuous improvement.
  • Build and maintain relationships with key stakeholders, partners, and external vendors to enhance acquisition opportunities.
  • Keep up to date with industry developments and incorporate best practices into acquisition strategies.
  • Work closely with the creative team to develop compelling and effective acquisition assets, including ad creatives, landing pages, and other promotional materials.
  • You will also liaise with analytics teams to develop and maintain dashboards and reporting mechanisms to track KPIs.
  • You will monitor and assess emerging marketing technologies and tools to enhance acquisition efforts whilst providing mentorship and guidance to junior members of the acquisition team.
  • Collaborate with the finance team to manage acquisition budgets effectively and ensure a positive return on investment.
  • We expect that you will encourage a culture of continuous learning and development.

Requirements

  • Through your experience, you have a strong understanding of acquisition marketing, with a focus on driving customer growth.
  • Confident in managing and executing multi-channel acquisition campaigns.
  • You have strong analytical skills with the ability to interpret data and make informed decisions.
  • You possess excellent communication and interpersonal skills and if you have an understanding of the European market dynamics this would be great!
  • You are familiar with Income access, GA4, Ahrefs, Microsoft Business suit, Jira is a plus.
  • Experience in HTML and CSS for creating and optimizing landing pages and promotional materials is preferred.

About the company and the role

  • The role is offered on a full-time basis
  • Hybrid-remote = work part time from the office and part time from home/elsewhere
  • Working hours can be somewhat flexible, to suit the requirements for VIP players
  • Starting-salary for experienced VIP manager €40-60K
  • Holistic Healthcare – physical, mental & dental
  • Weekly company socials
  • Fantastic office in the heart of Sliema with seaview and a massive terrace

Apply with your detailed CV in English, please.

Applications from individuals without the required igaming experience will not be considered

*JobMatchingPartner Limited is a recruitment agency licenced in Malta, EU. We act on behalf of numerous clients based in Malta and elsewhere. JobMatchingPartner does not share your personal details with any third party without your written consent

Owned and operated by JobMatchingPartner Limited, Registered office: SoHo Office, Savoy Gardens, Gzira GZR1362 MALTA (C93587)
Recruitment Licence EA161-2018 issued by the D.I.E.R. in Malta.

Expected salary: €50000 – 60000 per year

Job date: Fri, 02 Feb 2024 06:50:45 GMT

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