SEO Case Study – HAVC Contractor

SEO Case Study - HAVC Contractor - Malta Media

Prior to SEO

In February 2017, a HAVC contractor chain approached us for SEO services with only 9 keywords ranking on the first page of major search engines. They wanted to improve their local presence, increase organic rankings, and drive more traffic to their website.

Our Approach

Our approach involved extensive keyword research, on-page and off-page optimization, and ensuring consistency of name, address, and phone number information across top tier directories such as Google My Business and Bing Local. We also developed and distributed SEO-friendly content on relevant websites and optimized their Facebook fan page.

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hvac-contractor

Keywords Ranking on First Page in Major Search Engines*

After 3 Months

After just 3 months, their website started ranking for 289 keywords on the first page of results, an increase of 3111%.

May-17
After 6 Months

In 6 months, they ranked for 438 keywords, an increase of over 4766%.

Aug-17
By March 2018

By March 2018, they ranked for 702 keywords, an increase of more than 7700%.

Mar-18

Google Analytics data

97.56%

Increase in Overall Website Traffic. 243 Overall visits received in Jan 2018.

177.27%

Increase in Google Organic Sessions. 183 Organic visits received in Jan 2018.

60.35%

Increase in Website Pageviews. 550 Pageviews received in Jan 2018.

*Major Search Engines defined as Google and Bing

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As a Web- and Graphics Designer, I possess extensive knowledge and expertise in WordPress theme customization. My skillset includes developing responsive web designs utilizing HTML, CSS, and Bootstrap, as well as creating E-commerce Website Solutions. I am also proficient in creating visually appealing Graphics. In addition, I specialize in optimizing website SEO through on-page and off-page optimization techniques.