Soft2Bet at SiGMA Malta Europe 2023

soft2bet at sigma malta

Soft2Bet, the leading B2B casino and sportsbook platform provider, shortlisted for the SiGMA Europe Awards in the “Responsible Gaming 2023” category, will showcase its latest gamification products and innovations at this year’s SiGMA Malta Europe from 14-16 November.

As it continues to expand with a focus on Motivational Engineering (gamification technologies) and localization with recent licenses in Italy, Romania and Greece, Soft2Bet is looking forward to sharing the numerous insights it has gained through these activities.

New Stand Design: A Captivating Journey

Soft2Bet will bring a truly exciting experience to SiGMA Europe with a two-story stand, inviting visitors to immerse themselves in the brand’s innovative ecosystem. From wide open spaces with big LED screens to private meeting rooms hidden in the stand’s interior corridors, it’s designed for getting guests the most comprehensive contact with Soft2Bet.

Soft2Bet CEO Keynote: Motivational Engineering

Having already presented the technology to great acclaim during G2E in Las Vegas, Uri Poliavich, Soft2Bet CEO, will be presenting the keynote on the SiGMA/AGS Stage at 11.40am on Wednesday 15 November, where he will explain how Motivation Engineering can boost business for Soft2Bet partners.

Uri Poliavich at G2E

Uri Poliavich commented: I’m really excited to show how our Motivational Engineering technology helps our partners grow their revenues thanks to higher players’ engagement

European expansion

Soft2Bet has also been on an expansion drive in Europe and on Tuesday 14 November at 9am, General Counsel David Yatom Hay will be discussing during the “Malta & EU” panel how Maltese companies can deal with the challenges presented by working in European markets.

David commented: “Despite a broad wave of regulation, our industry is still a young one and it is vital that we stay up-to-date and exchange ideas on the latest regulatory and legislative developments. I very much look forward to discussing these topics with friends and colleagues during SiGMA Malta Europe.”

s2b speakers

Soft2Bet looks forward to welcoming existing partners and prospective ones at its brand new stand 2145 at SiGMA Malta Europe 2023. To schedule a meeting, contact Soft2Bet’s CBDO Martin Collins or send a message to [email protected].

About Soft2Bet

Soft2Bet is a B2B casino and sportsbook platform provider, offering a comprehensive product suite of products and services for iGaming operators in regulated markets. A proprietary gamification engine sets Soft2Bet apart, fostering unique player engagement across casino and sportsbook domains.

Soft2Bet has developed and ​​deployed many brands, including recognized names such as,,,,, and holds Maltese, Swedish (B2C and B2B), Danish, Irish, Greek, Romanian, and Italian licenses.

Soft2Bet boasts 500,000 sport events and over 8,500 games from 120 providers, supports 220 payment methods across various countries, and accommodates over 20 languages, among other capabilities.

Learn more at


With over 20 years experience in web design, SEO and website promotion I always give you an expert advice in regard to any issues related to your Site Design, SEO, Internet Marketing, Promotion, Backlinks, Site Content. In order to help you find out what is missing or can be improved and get higher rankings in Google and more traffic.

Recommended Posts