Wazdan partners with Games Valley to expand access to its game portfolio

Wazdan has entered a new partnership with Games Valley that expands the distribution of its casino game portfolio through the technology-first aggregation platform. Announced on September 24, 2026, the collaboration is intended to give operators access to Wazdan content through Games Valley’s aggregation environment.

The agreement adds Wazdan to the supplier network available through Games Valley, creating another B2B route for the developer’s games. It also reflects the increasing role of aggregation platforms in helping operators manage large content libraries through centralised technical infrastructure and related operational tools.

Wazdan expands its distribution reach

Wazdan is a casino game developer with a portfolio spanning hundreds of cross-platform titles. Its current corporate website states that the company offers more than 400 cross-platform casino games and highlights its focus on game development, operator partnerships and regulatory compliance across multiple jurisdictions.

The Games Valley agreement gives Wazdan another distribution channel. Instead of building separate technical integrations with individual suppliers, operators using an aggregator can obtain content through an established integration framework. This can make the practical process of adding suppliers more straightforward while giving operational teams a common environment for managing content.

The partnership will include Wazdan titles featuring the Hold the Jackpot mechanic. Wazdan has previously identified Hold the Jackpot as part of its Player Engagement Suite, which places the mechanic within a broader collection of engagement-focused features used across its portfolio.

From a commercial standpoint, the announcement is primarily about distribution and access. Wazdan gains an additional route to operators while Games Valley expands the range of casino content available through its platform.

Games Valley develops its aggregation model

Games Valley describes its operating approach as “Smarter Aggregation”. The company positions the model as more than a conventional game catalogue by combining content access with technology, operational tools and data-driven functionality. Its current platform website states that operators can access more than 15,000 games through a single API connection.

That structure is relevant to operators managing increasingly broad casino catalogues. Content teams must review large numbers of games while technical departments need dependable integrations and commercial teams require clear information to assess how content is being used.

Games Valley also promotes real-time dashboards, operational support tools, financial visibility and promotional functionality alongside its supplier network. The company presents these capabilities as part of a wider technology-led approach intended to help operators manage and analyse their game offering through a central platform.

The addition of Wazdan fits into that ongoing supplier expansion. Games Valley has continued announcing new content partnerships during 2026 across casino and live casino categories. The latest agreement extends that activity by adding Wazdan’s portfolio to the platform’s growing content base.

What the agreement means for operators

For operators, the main practical consideration is how a shared aggregation connection can affect content deployment and management. A central integration may reduce the technical effort associated with connecting multiple suppliers while providing access to a broader range of games.

The precise commercial and technical impact will depend on each operator’s own platform architecture, contractual arrangements and market strategy. Individual titles may also be subject to jurisdiction-specific restrictions, certifications or other approval requirements.

Games Valley states that it operates through Tech Valley S.R.L. in Romania and publishes corporate and licensing information on its website. Such information forms part of the background that operators can review when conducting supplier and platform due diligence.

The partnership should therefore be viewed as a distribution development rather than as a universal guarantee of availability in every market. Operators remain responsible for checking whether particular Wazdan games can legally and technically be offered to customers in each jurisdiction where they conduct business.

Statements from Wazdan and Games Valley

Bekki D’Agata, Commercial Director at Wazdan, said: “Games Valley’s technology-first approach and focus on helping operators get more from their content makes this a strong fit for Wazdan.

“We value the opportunity to work with the team and look forward to building a successful collaboration as our content becomes available across its platform.”

Wazdan’s current team information identifies D’Agata as Commercial Director. The company announced her promotion to the role in 2022 after she had previously served as Head of Sales and Business Development.

Ariel Reem, chief executive officer at Games Valley, said: “Wazdan has built a strong reputation for creating engaging content with a clear focus on player experience and innovation and we’re delighted to bring its portfolio onto the Games Valley platform.

“This partnership is another example of how our Smarter Aggregation approach brings together quality content, technology and data to create greater value for operators. We look forward to making Wazdan’s games available across our growing network and building a strong, long-term partnership with the team.”

Games Valley previously announced Reem’s appointment as CEO as part of its plans to expand in regulated markets and further develop its data-driven operator solutions. Current Games Valley materials also identify him as CEO.

The two statements emphasise different aspects of the same agreement. Wazdan highlights the role of technology and content distribution while Games Valley focuses on adding another established supplier to its broader aggregation model.

Regulatory considerations for distribution

The partnership does not remove the need for market-specific compliance checks. Online gaming content can be subject to different licensing, technical and player protection requirements depending on where it is offered.

Wazdan’s website currently states that Wazdan Limited is licensed and regulated by the Malta Gaming Authority and is also licensed and regulated in Great Britain by the Gambling Commission. Those regulatory arrangements are relevant to the company’s distribution activity but do not replace the separate responsibilities of operators in the markets where they offer gaming products.

Games Valley also publishes licensing and regulatory information on its own corporate platform. For operators, these disclosures can form part of a broader due diligence process covering suppliers, technology providers and market eligibility.

Regulatory status should therefore be considered alongside technical integration, commercial conditions and product availability. This approach allows operators to assess the partnership within the legal and operational framework applicable to their own activities.

The wider importance of aggregation

The Wazdan and Games Valley partnership also illustrates how the function of aggregation continues to develop within the online casino sector. Historically, aggregation was often associated primarily with bringing multiple game suppliers together. Current platforms increasingly seek to combine content distribution with analytics, operational visibility and support functions.

For game developers, this can create another channel for reaching operators without requiring every business to establish a separate direct connection. For operators, the attraction can lie in obtaining access to larger supplier networks through a central infrastructure.

At the same time, a larger catalogue increases the importance of effective content management. More titles can provide greater choice, but operators still require reliable information, technical controls and market-specific oversight when deciding what content to make available.

Games Valley’s stated emphasis on data and operational tools is therefore relevant to the structure of the partnership. The Wazdan integration adds content to the platform while the aggregator’s broader proposition is built around managing that content within a wider technology environment.

Conclusion

The partnership between Wazdan and Games Valley expands the routes through which Wazdan’s casino portfolio can reach operators. Games Valley currently promotes access to more than 15,000 games through its aggregation platform while Wazdan brings a portfolio of more than 400 cross-platform casino titles to its broader distribution strategy.

The agreement is also representative of a broader shift in how aggregation platforms are positioned within the gaming supply chain. Content access remains central, but technology, reporting and operational visibility are becoming increasingly important components of the proposition.

For operators, the practical value of the development will ultimately depend on market eligibility, technical requirements and individual commercial arrangements. For Wazdan and Games Valley, however, the partnership creates a further connection between a growing aggregation infrastructure and an established casino game portfolio, with Hold the Jackpot titles among the content entering the platform.

FAQs

What is the Wazdan and Games Valley partnership?
The partnership gives operators using Games Valley access to Wazdan’s casino game portfolio through the Games Valley aggregation platform.

When was the partnership announced?
Wazdan announced the partnership on September 24, 2026 through its official corporate website.

What is Games Valley?
Games Valley is a technology-first iGaming aggregation platform that provides access to game content through a central integration and related operational tools.

How many games does Games Valley provide access to?
Games Valley currently states that its platform provides access to more than 15,000 games from multiple suppliers.

Which Wazdan mechanics are included in the partnership?
The partnership includes Wazdan titles featuring the Hold the Jackpot mechanic.

Who is Bekki D’Agata?
Bekki D’Agata is Wazdan’s Commercial Director. Wazdan’s current corporate information identifies her in that role.

Who is Ariel Reem?
Ariel Reem is the Chief Executive Officer of Games Valley. The company has identified him as CEO in its corporate communications.

Does the partnership mean every Wazdan game is available in every country?
No. Game availability can depend on jurisdiction, licensing requirements, technical conditions and other applicable market rules. Operators must assess availability according to the requirements of each market.

What is “Smarter Aggregation”?
“Smarter Aggregation” is the term Games Valley uses for an approach that combines game content with technology, operational tools and data-driven functionality.

Why are aggregation platforms important to casino operators?
Aggregation platforms can provide access to multiple suppliers through centralised technology. This may simplify integration and content management while giving operators tools to monitor and organise larger game catalogues.