iGP launches iGaming Lottery with €100M insured payouts

iGP launches iGaming Lottery with €100M insured payouts

The international iGaming technology and solutions provider iGP has announced the launch of iGaming Lottery, a digital secondary lottery and raffle solution that introduces a new chapter in the company’s strategic growth. The product includes access to over 70 draw-based global games, offers fully insured payouts of up to €100 million, and incorporates both fiat and cryptocurrency play.

This latest development allows players to bet on the results of some of the world’s most recognized lotteries without the need to purchase official tickets. By introducing this alternative model, iGP aims to give operators the ability to expand their product portfolios with a proven and high-engagement vertical that has the potential to increase retention and attract new customers.

A milestone in iGP’s transformation

The launch of iGaming Lottery represents the second major product introduced by iGP in the past two years, following the earlier release of iGaming Deck. Both products are part of a larger turnaround strategy undertaken by the company under its new management team.

This transformation has involved a complete rebranding exercise, an expansion into new international markets, and a clear focus on becoming one of the industry’s leading B2B suppliers. With its interconnected suite of products – iGaming Platform, iGaming Deck, and now iGaming Lottery – iGP has positioned itself as a technology partner capable of delivering end-to-end solutions across multiple segments of the iGaming industry.

The company’s strategic focus has shifted from being primarily a platform provider to offering a comprehensive full-suite solution. Its modular solutions span platform services, aggregation, turnkey packages, crypto integration, retail support, and now, secondary lottery offerings. This broad approach seeks to provide operators with both flexibility and speed-to-market.

Understanding the secondary lottery model

The foundation of iGaming Lottery is built around a secondary lottery system. Instead of purchasing an official ticket for a draw, players place bets on the outcome of existing national and international lotteries. If their predictions match the official draw results, they are entitled to payouts – which are fully insured by iGP’s arrangements with underwriters.

This approach simplifies operations, removes the logistical complexities of ticket purchasing, and provides operators with greater control over branding and engagement. Importantly, it also enables faster payouts, ensuring players receive their winnings without unnecessary delays.

Extensive coverage of global lotteries

The platform includes more than 70 global lotteries, providing a wide range of options for players across markets. Some of the most well-known lotteries supported on iGP’s platform include:

  • Powerball
  • EuroMillions
  • Mega Millions
  • SuperEnalotto
  • El Gordo
  • UK National Lottery
  • Oz Lotto
  • EuroJackpot
  • Irish Lotto
  • German Lotto 6aus49

By offering this level of choice, iGP enables operators to meet diverse player interests and tap into the popularity of world-renowned lottery brands.

Features designed for engagement and retention

The iGaming Lottery solution is built not only to replicate the excitement of traditional lottery draws but also to enhance the player experience through digital-first engagement tools.

Operators integrating the solution via iGaming Deck gain access to features such as:

  • Branded jackpot widgets for personalized operator branding
  • Gamified campaign templates that create ongoing player engagement
  • Countdown timers to increase anticipation and urgency
  • Group play functionality that encourages community participation
  • CRM-ready automation flows for targeted marketing campaigns

These tools allow operators to craft unique promotional campaigns and loyalty strategies, maximizing the product’s commercial potential.

Flexible deployment and rapid integration

iGP highlights that operators are able to launch iGaming Lottery within just four to six weeks using a single API connection. This rapid integration timeline is particularly attractive in a highly competitive market where speed-to-market often determines success.

The platform is designed for both standalone lottery operations and as part of cross-sell strategies with existing sportsbook or casino products. This flexibility ensures that operators can use the solution to address their specific business models, whether their focus is acquisition, retention, or diversification of revenue streams.

Fully insured payouts and prize structures

One of the defining features of iGaming Lottery is the fully insured payout system, covering up to €100 million per claim. This insurance-backed approach guarantees that operators and players alike can have confidence in the security of large payouts, regardless of the size of the win.

The system also accommodates a wide range of prize formats, including:

  • Traditional raffle structures
  • Instant win mechanisms
  • Seasonal prize events
  • Branded custom draws

These variations enable operators to create tailored offerings that align with their brand identity and customer base.

Statements from iGP leadership

The leadership at iGP has emphasized the importance of this launch as a marker of the company’s ongoing evolution.

Jovana Popović Čanaki, CEO of iGP, highlighted the strategic significance:

“iGP has undergone a significant transformation in the past two years and we are reshaping the business for sustainable long-term growth. The successful launch of iGaming Lottery shows how far we have come in reshaping iGP. It underlines our ambition to be recognised as one of the industry’s leading suppliers and our focus on building products that support operators’ growth. This achievement is a testament to the focus and commitment of everyone at iGP.”

Dirk Camilleri, Chief Product Officer of iGP, emphasized the commercial benefits:

“In a market saturated with content, operators need products that deliver real commercial impact. At iGP, the teams are built to design with speed, flexibility, and scale in mind so operators can launch, adapt, and grow without friction. iGP Lottery is a clear example of that philosophy in action – a profitable, in-house vertical that allows operators to cross sell seamlessly and unlock new revenue streams. It’s another step in our commitment to building products that drive immediate value and strengthen long-term growth for our partners.”

Positioning within the competitive iGaming landscape

The iGaming industry is characterized by rapid innovation, regulatory complexity, and intense competition. For providers such as iGP, success often depends on delivering products that balance technological reliability, regulatory compliance, and player appeal.

The introduction of iGaming Lottery reflects an attempt to address all three factors. Its insured structure mitigates operator risk, its compliance management ensures adherence to jurisdictional requirements, and its product design prioritizes engagement and retention.

This balance may enable iGP to position itself as not only a technology provider but also as a strategic partner to operators seeking sustainable growth.

Future outlook for iGP

With the addition of iGaming Lottery, iGP now operates across multiple verticals that span infrastructure, aggregation, and player engagement. The company has signaled that this is only the beginning of a broader strategy aimed at delivering modular solutions that can adapt to evolving market needs.

The ability to offer fully insured payouts of up to €100 million sets a new benchmark in the secondary lottery space, and the integration of crypto-enabled play demonstrates the company’s willingness to embrace emerging technologies.

Given the momentum from this launch and the success of iGaming Deck, industry analysts will be watching closely to see how iGP continues to execute its vision of becoming one of the leading global B2B suppliers in iGaming.

Conclusion

The launch of iGaming Lottery marks a significant step in iGP’s continuing transformation into a diversified and future-focused iGaming solutions provider. By introducing a secondary lottery model with insured payouts of up to €100 million and incorporating both fiat and crypto play, iGP has broadened its scope and strengthened its appeal to operators seeking secure, flexible, and engaging products.

More than just a new product, iGaming Lottery reflects the company’s commitment to innovation, reliability, and operator growth. With a portfolio now spanning platforms, aggregation, and lottery solutions, iGP has reinforced its role as a strategic partner capable of delivering sustainable value in a highly competitive industry. As global iGaming markets continue to evolve, this latest development positions iGP to remain at the forefront of technological advancement, helping operators unlock new opportunities and create long-term success.

FAQs

What is iGP’s iGaming Lottery?
iGaming Lottery is a secondary lottery and raffle solution from iGP, allowing players to bet on global lottery results with insured payouts up to €100 million.

How does the secondary lottery model work?
Instead of buying official tickets, players place bets on lottery outcomes. Payouts are based on official results and secured through insurance coverage.

Which lotteries are included in the platform?
The platform covers over 70 global lotteries, including Powerball, EuroMillions, Mega Millions, SuperEnalotto, El Gordo, EuroJackpot, and more.

Are payouts guaranteed?
Yes, payouts are fully insured up to €100 million per claim, ensuring security for both operators and players.

Can operators customize the product?
Yes, operators retain full control over branding, pricing, and engagement features while iGP manages technology, compliance, and back-office support.

How quickly can operators launch iGaming Lottery?
The product can be integrated and launched in four to six weeks via a single API connection.

Does iGaming Lottery support cryptocurrency?
Yes, the platform supports both fiat and cryptocurrency play, giving operators flexibility in payment options.

What engagement tools are available?
Features include jackpot widgets, campaign templates, countdown timers, group play, and CRM automation for targeted promotions.

How does iGaming Lottery benefit operators?
It helps operators expand portfolios, increase retention, attract new customers, and create cross-sell opportunities with sportsbook and casino products.

What is iGP’s broader vision?
iGP aims to evolve from a platform-led provider into a leading full-suite B2B partner, offering modular solutions that drive sustainable long-term growth.

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