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Octoplay Joins Paddy Power & Betfair

Octoplay Joins Paddy Power & Betfair
by
December 12, 2023
in Business News, iGaming News
270

Paddy Power and Betfair have recently forged a formidable alliance with Octoplay, a sought-after game development company. This strategic collaboration involves a direct integration, amplifying the gaming experience for online casino players in the UK. Octoplay’s renowned slot machines, including hits like Zeus Smash and Lollicat, are set to captivate players with every spin. The partnership marks another milestone for Octoplay, solidifying its position as a key player in the industry.

Octoplay's Rise to Prominence

Octoplay has rapidly ascended the ranks as one of the industry’s fastest-growing companies, earning accolades for groundbreaking innovation. The company’s commitment to pushing creative boundaries is evident in its revolutionary products, such as Jackpot Hunt, and a lineup of smash-hit games. With a stellar reputation for quality and player engagement, Octoplay is reshaping the gaming landscape.

Direct Integration: Unveiling the Game-Changing Proprietary Game Server

The seamless integration between Paddy Power, Betfair, and Octoplay is made possible through Octoplay’s proprietary game server. This cutting-edge technology is the backbone of the company’s online slot machine games, ensuring a smooth transition of these games to the operator’s flagship casino brands. The direct integration paves the way for a seamless and immersive gaming experience for players, setting a new standard in the online casino industry.

Octoplay's Impressive Portfolio

The collaboration introduces Octoplay’s diverse portfolio of games to Paddy Power and Betfair players, showcasing the depth of creativity and innovation embedded in each title. Notable among these is Zeus Smash, a creation from Octoplay’s sub-studio “Smash Games,” known for delivering captivating gameplay experiences. Lollicat, another gem in Octoplay’s collection, adds a sweet and playful dimension to the gaming repertoire.

Flutter Entertainment's Tier One Integration: A Strategic Move

Paddy Power and Betfair, operating under the umbrella of Flutter Entertainment, represent yet another tier one integration for Octoplay. The collaboration strengthens Octoplay’s market presence, leveraging the extensive reach and influence of these renowned casino brands. Flutter Entertainment’s commitment to excellence aligns seamlessly with Octoplay’s vision, setting the stage for mutual success in the dynamic world of online gaming.

Insights from Octoplay's CEO, Carl Ejlertsson

Carl Ejlertsson, the Chief Executive Officer at Octoplay, expressed enthusiasm about the collaboration, stating, “Paddy Power and Betfair are exactly the calibre of operators that we want to provide our games to, and these partnerships are a testament to the incredible work that the team puts into each game that leaves our production line. We never compromise on quality and always ensure that players are excited and entertained from their first spin to the last. This deal takes us one step closer to our ultimate goal to be a leading supplier to all operators in core regulated markets across the world.”

Praise from Paddy Power: A Win-Win Collaboration

Andrew Kerr, Head of Paddy Power Games, shared his perspective on the collaboration, emphasizing the appeal of Octoplay’s games to their player base. He stated, “Octoplay is producing highly entertaining slot games that resonate with our players, and we saw this as a great opportunity to bring its games to our lobbies. They are an impressive game developer led by a talented, experienced management team and with a portfolio of slots that players want to play. This is a powerful combination and one that will see Octoplay go from strength to strength, while greatly benefiting the product offering of our Paddy Power and Betfair brands.”

Conclusion: A New Era in Online Casino Gaming

The integration of Octoplay’s innovative games with Paddy Power and Betfair marks a significant milestone in the evolution of online casino gaming. Players can anticipate a heightened level of entertainment and engagement, thanks to the diverse and captivating offerings from Octoplay. As the industry continues to evolve, collaborations of this nature pave the way for immersive and rewarding gaming experiences.

FAQs

What is Octoplay known for in the gaming industry?
Octoplay is recognized for its groundbreaking innovation and a portfolio of smash-hit games, including titles like Zeus Smash and Lollicat.

How does the integration between Octoplay and Paddy Power/Betfair enhance the gaming experience?
The integration ensures a seamless and immersive gaming experience for players through direct integration and Octoplay’s proprietary game server.

What makes Octoplay’s game server a game-changer in the industry?
Octoplay’s proprietary game server serves as the backbone of its online slot machine games, facilitating smooth integration and delivering high-quality gaming experiences.

Why is the collaboration with Paddy Power and Betfair considered a tier one integration for Octoplay?
Operating under Flutter Entertainment, Paddy Power and Betfair represent tier one integration, expanding Octoplay’s market presence significantly.

What are some standout games in Octoplay’s portfolio?
Zeus Smash, released under Octoplay’s sub-studio “Smash Games,” and Lollicat are notable titles in Octoplay’s diverse portfolio.

How does Octoplay ensure the quality of its games?
Octoplay maintains a commitment to never compromise on quality, ensuring players are excited and entertained from their first spin to the last.

What is the ultimate goal of Octoplay in the gaming industry?
Octoplay aims to be a leading supplier to all operators in core regulated markets across the world.

How does the collaboration benefit both Octoplay and Paddy Power/Betfair?
The collaboration is viewed as a powerful combination, benefiting Octoplay by enhancing its market presence and Paddy Power/Betfair by enriching their product offering.

What role does Flutter Entertainment play in this collaboration?
Paddy Power and Betfair, part of Flutter Entertainment, contribute to yet another tier one integration for Octoplay, leveraging their extensive reach and influence.

How does Octoplay’s CEO, Carl Ejlertsson, describe the significance of the collaboration with Paddy Power and Betfair?
Carl Ejlertsson emphasizes that the collaboration with Paddy Power and Betfair is a testament to the quality of Octoplay’s games and takes the company one step closer to its goal of being a leading supplier in regulated markets globally.

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