Play’n GO Extends Sponsorship with Växjö Lakers

Play'n GO Extends Sponsorship with Växjö Lakers

Play’n GO, the world’s leading casino entertainment provider, is proud to announce its continued support as the title sponsor for the Växjö Lakers, a four-time Swedish Hockey League champion. This partnership, which spans over a decade, reflects Play’n GO’s deep commitment to its local community and its passion for supporting its hometown team.

Founded in the city of Växjö, Play’n GO maintains strong roots in the region, making the Växjö Lakers an ideal partner. The Växjö Lakers secured their fourth Swedish championship title in the previous season, adding to the rich history of their club.

This year’s sponsorship agreement encompasses several exciting elements, including prominent placement of the Play’n GO brand on the Växjö Lakers’ helmets. The Vida Arena, a prominent venue in Växjö, will see a complete takeover by Play’n GO, creating an immersive experience for fans. Additionally, a dedicated Play’n GO lounge featuring customized interior designs will provide a unique space for guests. Play’n GO’s sponsorship extends to jersey and helmet branding during European Champions League matches, further enhancing the brand’s visibility and support for the team.

Johan Tornqvist, CEO of Play’n GO, expressed his enthusiasm for the partnership, stating, “This sponsorship brings together two great champions – Play’n GO and Växjö Lakers. We’re thrilled to continue as sponsors and love nothing more than to support our local team, which we do for the fans, fun, and entertainment. As the puck is just about to drop on a new season, everyone at Play’n GO wishes the team the very best of luck. We’ll be watching intently and cheering on our Lakers throughout the campaign.”

Johan Markusson, CEO of Växjö Lakers, expressed his gratitude for Play’n GO’s continued support, saying, “We are excited to have Play’n GO as a sponsor again for the upcoming season and thank everyone at Play’n GO for their continued support. Sponsors like Play’n GO are vital to the club and to hockey in Sweden. They allow us to be able to compete at the highest possible levels in Sweden and Europe, as well as maintain an inclusive, community-focused club that supports hockey for all ages. With Play’n GO, we have had a really creative partnership over the past few years, and I’m sure that will continue in the years ahead too. We can’t wait to get the new season started.”

As the new season kicks off, Play’n GO reaffirms its commitment to supporting the Växjö Lakers and looks forward to an exciting season of hockey action.

FAQs (Frequently Asked Questions):

Who is Play’n GO?
Play’n GO is a leading casino entertainment provider, known for its world-class gaming experiences.

What is the Växjö Lakers?
The Växjö Lakers are a successful ice hockey team that competes in the Swedish Hockey League, having won four championship titles.

How long has Play’n GO been sponsoring the Växjö Lakers?
Play’n GO has been a sponsor of the Växjö Lakers for over a decade.

What does the sponsorship agreement include?
The sponsorship agreement includes prominent placement of the Play’n GO brand on the Växjö Lakers’ helmets, a takeover of the Vida Arena, a dedicated Play’n GO lounge with customized interior designs, and branding on jerseys and helmets during European Champions League matches.

What is the significance of this partnership?
This partnership reflects Play’n GO’s commitment to its local community and its support for the Växjö Lakers, a successful hockey team. It also demonstrates the importance of sponsors in promoting hockey in Sweden and Europe.


I have over 10 years' experience proofreading and editing where spelling and grammar were paramount. This includes newspaper publication and designing advertisements. I personally write all my articles.This allows me to do in-depth research and provide premium content.