Revolutionizing iGaming: Slot Trumps 2023/24

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In a groundbreaking collaboration, SlotMatrix, EveryMatrix’s aggregation division, and iGaming Business, a part of Clarion Gaming, have introduced ‘Slot Trumps 2023/24,’ a co-branded online casino data project that promises to revolutionize the way operators understand player behavior in the world’s most dynamic iGaming markets.

The centerpiece of this must-read series is the shareable SlotMatrix Slot Trump card, which provides a snapshot of key findings. This card is your gateway to an expansive, interactive data dashboard on the iGaming Business website. It offers casino directors and managers exclusive insights into the hottest online casino markets, all seen through the eyes of the players themselves.

Each dashboard is a treasure trove of information, complemented by extensive content such as news, analysis, thought leadership, video interviews, webinars, as well as digital and social media content.

In each report, operators gain access to vital market intelligence that will shape their strategies, whether they’re launching new ventures or looking to expand their market share. This includes data on the most popular games, prevalent themes, volatility, mechanics, features, and providers in each territory, alongside a comprehensive breakdown of wagering behaviors.

In the inaugural SlotMatrix Slot Trumps report, which launched today, Stian Enger Pettersen, Head of Casino at EveryMatrix, provides a deep dive into the Brazilian market. He delves into key player behavior trends and outlines optimal strategies for boosting player loyalty and driving casino revenues in a newly regulated market brimming with potential.

Each report is sourced from SlotMatrix’s internal network of games and game providers, and it’s based on data collected over a 90-day period.

Stian Enger Pettersen, Head of Casino, EveryMatrix, commented: “This year marks EveryMatrix’s 15th-year anniversary, so to celebrate, we’re sharing all our experience, analysis, and exclusive data for the first time. The Slot Trumps series is the ultimate set of behavioral data for online casino professionals looking to gain the edge in rapidly growing or soon-to-be-regulated markets like Brazil.

“The U.S. has been the talk of the industry since 2018, but Brazil and the wider LatAm region are the true sleeping giants. We’ve been powering high-profile local brands there for several years, have four of our own games in the top 10 most popular titles in Brazil, while overall activity is accelerating faster than anyone could have imagined. Therefore, no one should wait, or they will miss out.

“If you want to make an impact in Brazil and the other markets we’ll be shining a light on, then the only place to go for meaningful insights is the SlotMatrix-iGB Slot Trumps reports.”

Robin Harrison, Global Content Director B2B, Clarion Gaming, added: “We loved this concept from the get-go, especially as it was inspired by Top Trumps, a game many of us played when we were younger.

“EveryMatrix is one of our longest-standing clients, and we’re delighted to co-brand and collaborate on this project to provide the industry with in-depth analysis and insights that we know will make a huge difference to operators in territories where the opportunities for growth are unlimited.”

FAQs

What is ‘Slot Trumps 2023/24,’ and who is behind it?
‘Slot Trumps 2023/24’ is a co-branded online casino data project launched by SlotMatrix, EveryMatrix’s aggregation division, and iGaming Business, part of Clarion Gaming. It provides valuable insights into player behavior in iGaming markets.

What does the SlotMatrix Slot Trump card offer?
The SlotMatrix Slot Trump card provides topline findings from the project and serves as an entry point to an interactive data dashboard on the iGaming Business website.

What kind of data does the data dashboard provide to casino directors and managers?
The data dashboard offers exclusive insights into the hottest online casino markets, including data on popular games, themes, volatility, mechanics, features, and providers. It also provides a breakdown of wagering behaviors.

Who authored the first SlotMatrix Slot Trumps report, and what does it focus on?
The first report was authored by Stian Enger Pettersen, Head of Casino at EveryMatrix, and it delves into the characteristics of the Brazilian market, key player behavior trends, and strategies for boosting player loyalty and casino revenues.

Where is the data for these reports sourced from?
The data for these reports is sourced from SlotMatrix’s internal network of games and game providers, based on data collected over a 90-day period.

What is the significance of EveryMatrix’s 15th-year anniversary in relation to these reports?
EveryMatrix is celebrating its 15th year by sharing its experience, analysis, and exclusive data for the first time through the Slot Trumps series.

Why is the Brazilian market considered a potential hotspot for online casinos?
The Brazilian market is seen as a potential hotspot due to its rapid growth and newly regulated status. It presents significant opportunities for operators.

How can operators make an impact in newly regulated markets like Brazil?
Operators can make an impact by leveraging the insights provided in the Slot Trumps reports to tailor their strategies to the specific characteristics of each market.

Are there plans to explore other markets besides Brazil in future reports?
Yes, the Slot Trumps series will shine a light on various markets, providing in-depth analysis and insights to help operators succeed in different regions.

What inspired the ‘Slot Trumps 2023/24’ concept?
The concept was inspired by Top Trumps, a popular card game, and it aims to deliver valuable data and insights to the iGaming industry, much like the game provided fun and information in a card format.

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