SEO Case Study – Family Dentistry Clinic

SEO Case Study - Family Dentistry Clinic

Prior to SEO

Are you a family dentistry clinic looking to increase your online presence and attract more clients? Look no further than this SEO case study, which showcases how one clinic achieved impressive results with the help of an expert SEO team. The clinic approached the team in August 2016, already having some online presence but wanting to improve their local reach and attract more clientele. At the time of signing up for SEO services, they had just 25 keywords ranking on the first page of major search engines.

Our Approach

So, what was the team’s approach to helping the clinic achieve their goals? Firstly, they conducted extensive keyword research to identify how potential customers were searching for family dentistry services. They then designed and implemented an SEO campaign that included both on-page and off-page optimization, with a focus on their target keywords.

In addition, the team ensured that all the clinic’s name, address, and phone number information was correct, complete, and consistent across key sites such as Google My Business and Bing Local. They also developed and distributed SEO-friendly content on relevant websites and created and distributed videos about the business.

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SEO Case Study - Family Dentistry Clinic

Keywords Ranking on First Page in Major Search Engines*

After 3 Months

After just 90 days, the website went from ranking for 25 keywords on the first page of search engine results to ranking for 50 keywords – a 100% increase.

Nov-16
After 6 Months

By the six-month mark, the clinic ranked on the first page of search engines for a staggering 239 keywords – an increase of more than 856% since the start of the campaign.

Feb-17
By June 2018

And by June 2018, the momentum was still going strong, with the clinic ranking on the first page for 278 keywords – a more than 1012% increase overall.

Jun-18

Google Analytics data

19.01%

Increase in Overall Website Traffic. 407 Overall visits received in last month.

8.61%

Increase in Website Pageviews. 631 Pageviews received in last month.

12.84%

Increase in Website Page views. 1108 Page views received in last 1 month.

*Major Search Engines defined as Google and Bing

Final Thoughts

So, if you’re a family dentistry clinic looking to increase your online presence and attract more clients, consider the benefits of SEO. With the right team and approach, you too could see a significant boost in your rankings and reach.

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