SEO Case Study – Family Eye Care Company
Before SEO
Our Approach
Our approach to this SEO case study began with extensive keyword research to identify how potential customers were searching. From there, we designed and implemented an SEO campaign that included on-page and off-page optimization around their targeted keyword terms.
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Keywords Ranking on First Page in Major Search Engines*
Benchmark
When they approached us in July 2019, 2 keywords were ranking on Page 1.
July-2019
After 60 Days
After just 60 days, we saw a significant improvement, with the website now ranking for four keywords on the first page of results.
Sept-2019
After 90 Days
And after 90 days, they ranked on the first page of search engines for 11 keywords.
Oct-2019
By Feb 2020
By February 2020, the campaign was in full throttle, with the company ranking on the first page of search engines for 15 keywords.
Feb-2020
Google My Business Data
Google Analytics Data
Final Thoughts
Malta Media’s approach to this SEO case study allowed us to help the Family Eye Care company achieve their goal of improving their local presence, attracting more traffic to their website, and increasing their clientele. By focusing on keyword research, on-page and off-page optimization, we were able to drive significant results for our client.
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