SEO Case Study – Heating and Air Conditioning – 2

SEO Case Study - Heating And Air Conditioning -2

Prior to Us

Delco Air approached us in November 2022, looking to improve their local presence, increase organic rankings, and attract more clients to their website. Despite having some online presence, they had only 16 keywords ranking on the first page of major search engines at the time of signing on for our SEO services.

Our Approach

To help Delco Air achieve their goals, we took a comprehensive approach. First, we conducted extensive keyword research to identify how potential customers were searching. Then, we designed and implemented an SEO campaign that included on-page and off-page optimization around their targeted keyword terms. We also ensured that all business information, such as name, address, and phone number, was correct, complete, and consistent across key sites like Google My Business and Bing Local. Lastly, we developed and distributed SEO-friendly content on relevant websites.

Download Case Study

Heating_And_Air_Conditioning-2
After 3 Months

After just 90 days, Delco Air’s website went from ranking for 16 keywords on Page 1 of results to ranking for 40 keywords on the first page. An impressive increase of 150%.

February 2023
By April 2023

By April 2023, Delco Air now ranking on the first page of search engines for 61 keywords. That’s an increase of more than 282% since the start of the campaign.

April 2023

Google My Business

2.7k

Total views received in last 3 months (2.1k Listing Search, 668 Listing Maps)

493

Total Actions in last 3 months (148 Website Visits, 262 Request Directions, 83 Calls)

Google Search Console Data

27%

Increase in clicks. 343 clicks received in last 1 month.

28.52%

Increase in impressions. 193.1k impressions received in last 1 month.

Google Analytics data

1,126.6%

Increase in Overall Website Traffic. 1716 Overall visits received in last 1 month.

377.12%

Increase in Google Organic Sessions. 225 Organic visits received in last 1 month.

896.12%

Increase in Website Pageviews. 2,361 Pageviews received in last 1 month.

*Major Search Engines defined as Google and Bing

Final Thoughts

The success of Delco Air’s SEO campaign is a testament to our expert approach. By identifying how potential customers were searching, implementing targeted keyword strategies, ensuring accurate business information across key sites, and distributing SEO-friendly content, we were able to significantly improve their online presence and increase their reach to potential clients.

Share

A highly motivated, results-driven, enthusiastic and ambitious writer. I can offer you well researched and high-quality article writing on any topic for your website or blog and can as well re-write your existing web content.