SEO Case Study – Home Remodeling

SEO Case Study - Home Remodeling

Prior to Us

Acorn Kitchen, a home remodeling company with some online presence, approached us in May 2019. Their goal was to improve their local presence, increase organic rankings, and attract more clients to their website. At the time of signing on for our SEO services, they had 0 keywords ranking on the first page of major search engines.

Our Approach

To help Acorn Kitchen achieve their goals, we took a comprehensive approach. First, we conducted extensive keyword research to identify how potential customers were searching. Then, we designed and implemented an SEO campaign that included on-page and off-page optimization around their targeted keyword terms. We also ensured that all business information, such as name, address, and phone number, was correct, complete, and consistent across key sites like Google My Business and Bing Local. Lastly, we developed and distributed SEO-friendly content on relevant websites.

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SEO Case Study - Home Remodeling
After 3 Months

After just 90 days, Acorn Kitchen’s website went from ranking for 0 keywords on Page 1 of results to ranking for 12 keywords on the first page.

Aug 2019
After 2 Years

And after two years, the website ranked for 30 keywords on the first page of search engines.

May 2021
After 3 Years

After three years, the website ranked for 40 keywords on the first page.

May 2022
By April 2023

Acorn Kitchen now ranks on the first page of search engines for 64 keywords – an impressive result that speaks to the success of the SEO campaign.

April 2023

Google My Business


Total views received in last 30 days (1.9k Listing Search, 237 Listing Maps)


Total Actions in last 30 days (192 Website Visits, 94 Request Directions, 122 Calls)

Google Analytics data


Increase in Overall Website Traffic. 2,120 Overall visits received in last 3 months.


Increase in Google Organic Session. 1,296 Organic visits received in last 3 months.


Increase in Website Pageviews. 5571 Pageviews received in last 3 months.

*Major Search Engines defined as Google and Bing

Final Thoughts

The success of Acorn Kitchen’s SEO campaign is a testament to our expert approach. By identifying how potential customers were searching, implementing targeted keyword strategies, ensuring accurate business information across key sites, and distributing SEO-friendly content, we were able to significantly improve Acorn Kitchen’s online presence and increase their reach to potential clients.


I have over 10 years' experience proofreading and editing where spelling and grammar were paramount. This includes newspaper publication and designing advertisements. I personally write all my articles.This allows me to do in-depth research and provide premium content.

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