SMO Case Study – Digital Marketing (Instagram)

Solution & Process

Instagram challenges can be a great way to engage with your followers and friends. But, like any social media platform, there are certain performance factors that can impact your success. For a recent digital marketing client, we identified several areas for improvement, such as missing links in their bio, posting low-resolution or non-relevant images, and not targeting their top competitor.

Results

Over time, our efforts paid off and we saw a steady increase in their followers and likes on posts. Instagram has become an important tool for content marketing, networking, and building an audience for both individuals and brands. With over 200 million active monthly users, it’s no wonder that businesses are taking notice and investing in strategies to maximize their impact on this popular platform.