SMO Case Study – Home Decor Industry

Challenge

In this SMO case study, the challenge was to generate engagement on Instagram for a home decor business that had no previous engagement activities. The goal was to start from scratch and build a strong presence on the platform.

Solution & Process

To achieve this, the team started posting attractive and relevant content and images related to the client’s business. They also used popular hashtags that were related to the business, which helped increase followers and post likes.

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Results

The results of their efforts were impressive. In just six days, the posts had received more than 500 likes each, and 224 accounts had been reached. Over the course of seven days, there were 369 impressions. This success demonstrates the power of using a targeted social media strategy to build engagement and increase visibility for a business.