BetMakers Technology Group has confirmed a new long-term agreement with Penn Entertainment that will extend and deepen their cooperation on international horse racing content distribution. The revised three-year contract, beginning on 1 January 2026, ensures continuity after several years of collaboration between the two companies. It also marks an important next step in the evolution of Penn’s global racing strategy and BetMakers’ continued position as a specialist provider of racing technology and distribution solutions....

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