Applications are now open for the 2026 edition of SBC First Pitch, where five early-stage betting and gaming startups will earn the opportunity to pitch live in Lisbon for a prize package valued at more than €80,000. Taking place on Thursday, 1 October at 15:00 on the Product Innovation Showcase Stage of SBC Summit, the competition will see the selected startups present their products and business plans in front of investors, operators, media, and senior industry decision-makers....

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