Fairplay has appointed former England international David Bentley as an exclusive brand ambassador under a one-year agreement, adding an established football name to its expanding marketing and content strategy. The partnership is designed to give the betting brand a stronger presence around Premier League football while creating match-focused content and fan engagement opportunities during the new season....
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Marketing & Sponsorships
July 29, 2026
Kerma Games names Luka Modrić as new brand ambassador
Kerma Games has officially announced a partnership with football legend Luka Modrić, who joins the company as its new Brand Ambassador and Celebrity IP Partner. The collaboration marks a significant...
Marketing & Sponsorships
July 10, 2026
Guillermo Ochoa joins BC.GAME as ambassador
BC.GAME has announced a new partnership with Mexican football icon Guillermo "Memo" Ochoa as the company continues expanding its presence in Mexico through its local platform, BCGAME.mx. The appointment reflects...
Marketing & Sponsorships
June 1, 2026
BetMGM names Peter Forsberg as Swedish ambassador for market growth
BetMGM has announced the appointment of Swedish ice hockey legend Peter Forsberg as its new brand ambassador for the Swedish market, marking a significant step in the operator’s efforts to...
Marketing & Sponsorships
February 18, 2026
SPRIBE signs Charles Oliveira as Aviator brand ambassador
SPRIBE has confirmed that UFC lightweight athlete Charles Oliveira has joined its portfolio of brand ambassadors for Aviator, the company’s flagship crash game. The agreement will see Oliveira promote the...
Marketing & Sponsorships
December 19, 2025
SPRIBE appoints Valter Walker as Aviator brand ambassador
SPRIBE, the technology-driven game studio behind Aviator, has announced a new brand ambassador partnership with Brazilian UFC heavyweight fighter Valter ‘The Clean Monster’ Walker. The agreement positions Walker as a...
Companies & People, iGaming News
November 21, 2025
Jean Silva joins BC.GAME as brand ambassador
BC.GAME, a leading online gaming and cryptocurrency casino platform, has officially announced Brazilian mixed martial artist Jean “Lord” Silva as its newest brand ambassador. This strategic partnership marks an important...
iGaming News
November 5, 2025
Alexandre Pantoja becomes Aviator brand ambassador
SPRIBE, the innovative gaming studio behind Aviator, has officially announced a major new collaboration with UFC flyweight champion Alexandre “Cannibal” Pantoja. The Brazilian mixed martial artist has been appointed as...
Companies & People, iGaming News
October 15, 2025
Michael “Venom” Page joins Aviator as brand ambassador
Spribe, the innovative gaming technology company behind the widely popular crash game Aviator, has announced a strategic partnership with renowned UFC welterweight and middleweight fighter Michael “Venom” Page. The London-born...
Companies & People, iGaming News
September 1, 2025
Arman Tsarukyan joins SPRIBE as Aviator brand ambassador
SPRIBE, the innovative company behind the global gaming sensation Aviator, has announced a major new partnership in the world of sports and online gaming. The firm has announced Armenian UFC...
Companies & People, iGaming News
August 26, 2025
Nina Drama joins Aviator as SPRIBE brand ambassador
SPRIBE, the innovative game studio best known for the global phenomenon Aviator, has announced a strategic partnership with renowned social media content creator and UFC interviewer, Nina Drama. The collaboration...
Companies & People, iGaming News
May 20, 2025
Sami Hyypiä Joins Veikkaus as Brand Ambassador
Sami Hyypiä, one of Finland’s most iconic footballers, has officially rejoined Veikkaus, the state-owned Finnish gaming company, as a brand ambassador. This strategic collaboration marks the revival of a relationship...
Companies & People, iGaming News
February 7, 2025
David Haye Joins Highbet as Brand Ambassador
David Haye, one of boxing's most celebrated figures, has recently been announced as the new brand ambassador for Highbet, a rapidly growing online gaming platform. Known for his explosive career...