Melissa Pursley stands at the forefront of innovation in the lottery industry as the Senior Vice President of Lottery Product and Sales Development at International Game Technology (IGT). With a dynamic career characterized by strategic vision and dedication to diversity, equity, and inclusion (DEI), Pursley is reshaping the way lottery products are developed and marketed. This article explores her journey, leadership style, challenges, personal life, and future aspirations, showcasing how she is driving positive change in the industry....

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