Facebook is one of the most popular social media platforms in the world, with over two billion monthly active users. As a business owner, it's important to leverage the power of Facebook's advertising program to reach as many potential customers as possible. In this article, we'll show you how to use Facebook ads to target your ideal audience and maximize your advertising budget....
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iGaming News
May 16, 2023
How to Improve Your Malta iGaming Website’s Site Speed
As the iGaming industry in Malta continues to grow, it's becoming increasingly important for operators to have a fast and responsive website. Site speed is a crucial aspect of user...
Local SEO, SEO Techniques
May 15, 2023
Google IO 2023 The rise of AI and how it can impact SEO
The search upgrades recently announced by Google at Google I/O have generated a lot of excitement. These upgrades have the potential to revolutionize search relevance, information delivery, and user engagement.
Local SEO, ON-PAGE SEO
May 15, 2023
How to Calculate Your Content Expenses
If you're running a business or managing a website, investing in content is essential for attracting and retaining customers. However, it's not always easy to determine the return on investment...
iGaming News, NEWS Malta
May 15, 2023
How to Build a Winning Casino Landing Page
A landing page is the first impression that a potential player has of your online casino. It's your chance to make a strong and lasting impression and convince them to...
ON-PAGE SEO, SEO Techniques
May 12, 2023
Recruiting Websites: The Right Structure for More Job Applications
The world of recruiting has undergone significant changes in recent years. While it used to be enough to publish job advertisements in local newspapers, nowadays, companies must take a much...
Marketing, NEWS Malta, Social Media
May 10, 2023
Guide to Staying Ahead on Facebook
Facebook is an essential platform for businesses of all sizes. As a business owner or marketer, you need to be aware of what your competitors are doing on the platform....
Marketing, NEWS Malta
May 9, 2023
Difference between Customer Journey and Sales Funnel
When you look at a customer journey, it may seem at first glance very similar to a sales funnel. After all, both structures guide an unknown person to become a...
Business News, Marketing, NEWS Malta
May 8, 2023
Content ROI – Worth the Investment?
As a content marketer, one of the most pressing questions you may face is how to determine whether your efforts are paying off. It's not always easy to figure out...
Marketing, OFF-PAGE SEO, ON-PAGE SEO
May 7, 2023
Customer Journey Mapping: A Beginner’s Guide
Customer Journey Mapping is a vital tool for businesses looking to understand their customers better. It involves visualizing the various stages of a customer's journey, from initial awareness to eventual...
iGaming News, NEWS Malta
May 6, 2023
Future of SEO for iGaming
The world of iGaming has come a long way over the years, with technological advancements transforming the way people play and interact with games. Search engine optimization (SEO) has also...
Marketing, OFF-PAGE SEO
May 3, 2023
Attribution: What activities have which impact?
As we focus on our goals, the next step is attribution. This is a huge topic in marketing, as we try to determine which of our activities are influencing our...
Local SEO, SEO Techniques
April 30, 2023
The Ultimate Guide to Keyword Research for Malta iGaming Industry
Are you struggling to rank your iGaming website on search engines? Do you want to drive more traffic and generate leads? One of the most important aspects of search engine...
Pay Per Click, SEO Techniques
April 26, 2023
PPC Advertising and SEO: How They Work Together for Better Results
Are you looking to improve your online presence and drive more traffic to your website? Two essential digital marketing strategies that can help you achieve this goal are Pay-per-click (PPC)...
iGaming News, NEWS Malta
April 23, 2023
Proven Strategies to Increase Your Online Casino Revenue
As the online casino industry continues to grow, competition among operators becomes increasingly fierce. In order to stand out and succeed, it’s crucial to have effective strategies in place to...
Social Media
April 22, 2023
Launching a Social Media Advertising Campaign for Small Business Owners in Malta
The growth of social media platforms has created new opportunities for businesses to reach their target audience effectively. In Malta, a country with a vibrant small business community, social media...
OFF-PAGE SEO, ON-PAGE SEO
April 19, 2023
Boost Your Casino Traffic with These 5 SEO Strategies
Are you running a casino website and struggling to attract enough traffic to generate revenue? It's a common challenge in a highly competitive online casino industry. But don't worry, with...
Business News
April 18, 2023
How to Develop a Content Marketing Strategy to Increase Brand Awareness and Establish Thought Leadership
In today's digital age, developing a content marketing strategy has become an essential component of building a successful brand. Content marketing is a powerful tool that allows you to establish...
Business News
April 16, 2023
How to Monetize Your Online Casino: A Comprehensive Guide
As the online casino industry continues to grow and evolve, so do the ways in which operators can monetize their sites. From traditional revenue streams such as advertising and affiliate...
OFF-PAGE SEO, ON-PAGE SEO
April 16, 2023
Why Creating a Video Testimonial from a Satisfied Customer is Important
In today's digital age, online reputation is crucial to the success of any business. One of the most effective ways to build a positive online reputation is through customer testimonials....
Local SEO, ON-PAGE SEO, SEO Techniques
April 13, 2023
Finding the Right Keywords for Your Malta Business
Discover how to conduct effective keyword research for your business in Malta and boost your local search ranking and surpass your competition.
iGaming News
April 12, 2023
How to Create a Compelling iGaming Landing Page
In the highly competitive world of iGaming, it’s essential to have a landing page that captures the attention of potential players and convinces them to sign up. A well-designed landing...
OFF-PAGE SEO, ON-PAGE SEO
April 9, 2023
Increase Your Casino Traffic with These Proven SEO Strategies
Are you struggling to attract more visitors to your casino website? While there are many strategies you can use to drive traffic, search engine optimization (SEO) is one of the...
SEO Techniques
April 7, 2023
The Impact of User Experience on SEO
User experience (UX) has become an increasingly important factor in search engine optimization (SEO) in recent years. Google and other search engines have recognized the importance of delivering high-quality content...
Social Media
April 5, 2023
Launch a Social Media Advertising Campaign Targeting Small Business Owners in Malta
Small businesses are the backbone of the Maltese economy, and social media advertising can be a cost-effective way to reach and engage with potential customers. In this article, we will...
Local SEO, SEO Techniques
April 3, 2023
The Importance of Local SEO for the iGaming Industry
In today's digital age, search engines have become the go-to source for information, including information about the iGaming industry. Local search engine optimization (SEO) is an essential aspect of digital...
SEO Techniques, Social Media
April 2, 2023
Easy Steps to Boost Your iGaming Website Traffic and Get More Visitors
As an iGaming website owner, you know how important it is to have a steady flow of traffic to your site. Without visitors, your site will not generate revenue, and...