In this case study in the Ecommerce industry, we were fortunate to work with a client who is an eco-friendly company providing premium brand all-natural weight loss and health products to help people across the nation live a healthier life. We had the privilege of managing the client's Facebook ads for their products, but they were facing problems with high cost per result and a low number of conversions (purchases)....
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Affiliate Case Study, Clients, Ecommerce, Marketing
December 29, 2017
Affiliate Case Study – Vapor Industry
In May 2016, new FDA regulations affected electronic cigarettes and eliquids, making it difficult for the Vapor Industry to advertise directly on major platforms like Google and Facebook. To increase...
Ecommerce, Local SEO
August 18, 2017
BID FOR PHONE CALLS IN GOOGLE ADWORDS
ADVERTISERS CAN NOW BID FOR PHONE CALLS IN GOOGLE ADWORDS. Sometimes we want to target people who are using a specific device, or at a certain time or location and...
Local SEO, OFF-PAGE SEO
August 15, 2017
GOOGLE’S NEW INSTANT CHAT FEATURE
BOOST THE BOTTOM LINE OF YOUR BUSINESS WITH GOOGLE’S NEW INSTANT CHAT FEATURE. Local business owners with a verified Google My Business listing can now allow visitors to message them...
Marketing, Pay Per Click
July 19, 2017
PAY PER CLICK – WHY YOU NEED TO LOOK BEYOND THE TOP METRICS
Paid media platforms such as Google, Facebook & Bing offer an exceptional way to reach to your targeted audience. Using those platforms, one can not only create brand awareness but...
Ecommerce, Marketing, SEO Techniques
May 18, 2017
E-commerce Marketing and Search Engine Optimization
E-commerce Marketing and Search Engine Optimization Showcasing your site through a search engine the (SEO) is as imperative as the way your site operates and its outlook. Search engine optimization...
Marketing, Pay Per Click
March 2, 2017
“CONVERTED CLICKS” REPLACED WITH “CONVERSIONS”
The converted clicks were the old metric that counted the number of clicks that lead to one or more conversions. From last 15 years, advertisers were using this metric to...
SEO Techniques
January 18, 2017
SEO – RANK MY WEBSITE ON MY OWN OR GET A PRO
SHOULD I TRY RANK MY WEBSITE ON MY OWN OR GET A PRO How to RANK MY WEBSITE? Sеаrсh еngіnе орtіmіzаtіоn (SEO) hаѕ long been аn іmроrtаnt strategy fоr buѕіnеѕѕ...
Pay Per Click
January 2, 2017
2016 PAY PER CLICK FLASHBACKS
2016 PAY PER CLICK FLASHBACKS: THE BIG CHANGES THAT ARE GOING TO IMPACT US IN 2017. So here we are in 2017, all excited & little nervous about the Pay...
Affiliate Case Study, Clients, Ecommerce, Marketing
December 29, 2016
Affiliate Case Study – Skin Care Company
A skin care company approached us in November 2013, seeking to grow their online presence, revenue, and clientele. They enlisted our Affiliate Marketing Management services, as their affiliate program was...