The 2024 Safer Gambling Week campaign has set a new standard for awareness and engagement, marking a significant milestone in promoting responsible gambling. The campaign, which ran from November 18 to 24, generated over 60 million impressions on social media platforms such as X (formerly Twitter), Facebook, LinkedIn, and Instagram, representing a 21% increase from the previous year. This remarkable achievement highlights the growing impact and reach of the initiative, which continues to gain momentum as a key player in the UK's responsible gambling efforts....

Continue Reading