1xBet has received the Marketing Campaign of the Year award at the 2026 SBC Awards, adding another industry recognition to its recent awards record. The ceremony took place at Lisbon’s MEO Arena on 1 October 2026 as part of SBC Summit 2026. The official SBC Awards winners page lists 1xBet as the Gold Winner in the Marketing Campaign of the Year category....
Continue Reading
Sports Betting
September 23, 2026
GG.BET launches GG.FAN loyalty program for Ukrainian sports fans in 2026
GG.BET has launched GG.FAN, a new gamified loyalty program designed to connect sports fandom with profile personalization and team-related rewards on ggbet.ua. The program is available from 23 September 2026...
Partnerships & Expansion
August 27, 2026
Sportradar expands strategic partnership with Polymarket in global sports
Sportradar Group AG and Polymarket have announced a significant expansion of their strategic relationship, extending the range of sports data, audiovisual content and integrity services available to Polymarket across more...
Marketing & Sponsorships
July 1, 2026
How 1xBet uses global sports deals to engage fans
1xBet’s partnerships across football, basketball, volleyball and esports show how betting brands use content and experiences to engage global fan communities.
Marketing & Sponsorships
June 22, 2026
ToonieBet becomes exclusive iGaming partner of the Hamilton Tiger-Cats
ToonieBet has strengthened its position within Canada's growing iGaming sector after being named the Exclusive and Official iGaming Partner of the Hamilton Tiger-Cats. The agreement represents an important milestone for...
Partnerships & Expansion
April 6, 2026
Polymarket and La Liga sign landmark North America partnership deal
La Liga has entered into a landmark multi-year partnership with Polymarket, marking the first time a European football league has formalized such a collaboration with a prediction market operator. The...
iGaming News
August 18, 2025
BC.GAME becomes main sponsor of St. Kitts & Nevis Patriots
BC.GAME, a leading online gaming and blockchain platform, has been announced as the main sponsor of the St. Kitts & Nevis Patriots, one of the Caribbean’s most prominent professional cricket...
Business News, iGaming News
July 9, 2025
BFU extends partnership with Elitbet until 2028
The Bulgarian Football Union (BFU) has officially announced the extension of its partnership with Elitbet, a private betting company that has served as the title sponsor of Bulgaria’s Third League...
Business News, iGaming News
January 29, 2025
NetBet Supports Greek Basketball with Iraklis Alliance
In an exciting move that highlights its dedication to supporting Greek sports, NetBet Sport Greece has proudly announced its partnership with the prestigious basketball team Iraklis. This strategic collaboration underscores...
Companies & People, iGaming News
December 14, 2024
GG.BET Presents GG.Recap 2024
GG.BET has solidified itself as a dominant force in the esports and sports entertainment industries over the last few years. Known for its innovative approach to sponsorships and partnerships, the...
Business News, iGaming News
September 16, 2024
SYNOT Group Enhances BERANI ZLÍN Partnership
In a noteworthy advancement for both the sporting and business sectors, the SYNOT Group has unveiled its latest collaboration with the BERANI ZLÍN hockey club. This collaboration, which positions SYNOT...
Business News, iGaming News
August 21, 2024
MightyTips and M88 Expands iGaming Reach
In a strategic move aimed at broadening its influence in the global iGaming landscape, MightyTips and M88, a brand under the prestigious Mansion Group, have officially entered into a collaborative...
Business News, iGaming News
December 21, 2023
Betsson’s Odyssey with the Greek Cup
Betsson, a global powerhouse in the betting industry, and the Hellenic Football Federation (HFF) have united forces to script a new chapter in Greek football history. The announcement of Betsson...