Alea highlights products and leadership at SBC Summit Lisbon 2026

Alea heads into the second day of SBC Summit Lisbon following an opening day of meetings with operators, studios and industry partners at Booth B213.

Across the event, the team is discussing Alea’s aggregation solution, including the Alea Jackpot, Alea Pay, and its newly introduced sportsbook offering powered by FIRST.bet.

A key part of Alea’s presence in Lisbon is its conference programme, with Founder Alexandre Tomic and CEO Jordi Sendra taking part in four sessions across 30 September and 1 October.

Today — 30 September

11:40 AM — Solo presentation
Alexandre Tomic: “Beyond the Hype: What the Data Really Says About Sweepstakes”
Global & Emerging Markets Stage – Western Europe, Stage 2

2:00 PM — Press conference
Alexandre Tomic and Jordi Sendra: “The Sweepstakes Phenomenon: The Data Reshaping Online Casino”

Tomorrow — 1 October

11:00 AM — Panel
Alexandre Tomic: “Copycat Culture: Branding Beyond Visual Identity”
Tech Stage

12:00 PM — Panel
Jordi Sendra: “Brazil Unfiltered: What Leaders Actually Think”
Global & Emerging Markets Stage – Latin America, Stage 2

The final day will conclude with the SBC Awards on the evening of 1 October, where Alea is shortlisted for Aggregator of the Year and Employer of the Year (Supplier).

The nominations add to a strong year of recognition for Alea, following Founder Alexandre Tomic’s Leader of the Year award in Malta earlier this year.

At Booth B213, Alea’s Luck Decoded activation is also underway. The first visitors have already won prizes including an iPhone 18 Pro, AirPods and more, with further reveals taking place at 4:00 PM on both 30 September and 1 October.

Visitors to the booth can also step away from the pace of the summit with Alea’s hyperbaric chamber and oxygen bar, two experiences available throughout the event for attendees looking to take a break between meetings and sessions.

Founder Alexandre Tomic, CEO Jordi Sendra, CFO Juan Carlos Rovira, Head of Payments Karolis Dula, and Head of PR & Communications Märit von Stedingk are attending alongside representatives from Account Management, Partnerships, Marketing and Business Development.

About Alea

Alea is a leading iGaming aggregator, offering a customizable platform that provides operators worldwide with seamless access to over 23,000 games from 170+ top-tier providers through a single API integration. Known for its innovative technology, Alea simplifies the integration journey and delivers a flexible, scalable solution designed to enhance game variety, player experience, and operational efficiency. Alea is highly committed to a security-first infrastructure, ensuring reliability and trust at every level. In 2024, the company strengthened its cybersecurity framework through a strategic partnership with Continent 8 and achieved VAPT certification.

In addition to game aggregation, Alea has expanded its product offering with Alea Jackpot, an agnostic jackpot solution that gives operators full control over their campaigns across multiple providers, and Alea Pay, an exclusive payment gateway designed to optimize financial transactions. With a strong focus on security, compliance, and ongoing support, Alea continues to empower operators with cutting-edge tools to thrive in the evolving iGaming market.

For more information, visit www.alea.com.

FAQs

What is Alea showcasing at SBC Summit Lisbon 2026?
Alea is presenting its aggregation solution alongside Alea Jackpot, Alea Pay and its new sportsbook offering powered by FIRST.bet.

Where can visitors meet Alea at SBC Summit Lisbon?
Visitors can meet the Alea team at Booth B213, where the company is holding meetings with operators, studios and other industry partners.

Which Alea executives are speaking at SBC Summit Lisbon?
Founder Alexandre Tomic and CEO Jordi Sendra are participating in four conference sessions across 30 September and 1 October.

What is Alea Jackpot?
Alea Jackpot is an agnostic jackpot solution that allows operators to manage jackpot campaigns across games from multiple providers.

What is Alea Pay?
Alea Pay is Alea's payment gateway designed to help operators optimise and simplify financial transactions alongside their gaming operations.

How has Alea expanded into sportsbook technology?
Alea has added a sportsbook offering powered by FIRST.bet, giving operators access to sportsbook technology alongside its existing casino aggregation products. FIRST.bet announced the partnership in September 2026.

Which SBC Awards categories is Alea shortlisted for?
Alea is shortlisted for Aggregator of the Year and Employer of the Year (Supplier) at the SBC Awards in Lisbon.