Affiliate Case Study – Food industry

Affiliate Case Study - Food industry

Achieving Success in Affiliate Marketing

We are proud to introduce a leading cookie-based brand, established with a physical storefront situated in Sherman Oaks, Los Angeles, USA

Pre-Affiliate Marketing Initiatives

In May 2021, our collaboration with this cookie-based brand commenced. While they already had a presence online, they sought our expertise to oversee their affiliate marketing program, aiming to enhance overall business revenue and expand their client base. This partnership marked the beginning of our journey in managing their Affiliate Marketing initiatives.

Their existing affiliate program was already hosted within the ShareASale affiliate network.

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Key Steps in Our Approach

o achieve the affiliate marketing revenue objectives, we employed a blend of consultative digital marketing strategies and tactical proficiency. Our comprehensive approach encompassed the following:

Development of Long-Term Roadmaps
We meticulously crafted strategy documents outlining both short-term and long-term visions and tactical plans.

Selection of the Optimal Affiliate Network
After a thorough evaluation, ShareASale Affiliate Network was chosen for its exceptional affiliates, aligning perfectly with our criteria.

Setup and Enhancement of the Affiliate Program
We embarked on configuring the affiliate program, collaborating with ShareASale to integrate creative assets such as banners, coupon codes, text links, and email responders, tailored to meet specific requirements.

Formulation of Communication Strategies and Protocols
Our team devised a communication strategy aimed at fostering relationships and keeping active affiliates informed about new promotions and programs through newsletters and personalized emails.

Daily Program and Performance Monitoring
We diligently monitored the status of the affiliate program on a daily basis, making refinements as necessary to ensure optimal performance.

Weekly and Monthly Reporting
Our commitment extended to providing comprehensive weekly and monthly analytical reports along with recommendations. We also took proactive promotional actions when deemed necessary.

Affiliate Program Performance in Network

Note: The Amount taken is always to be considered as an Approximate value.

May, 2021

Completed Initial Setup by creating the Roadmap of Short Term and Long Term Activities and Pitched On Board Performing Affiliates

July, 2021

Increase the afiliate clicks & recurit new super affiliates

October, 2021

Around 400+ affiliates on board. They are get sales from affiliates on a daily basis. Affiliate sales have been increasing. They do have 5.78% conversion ratio

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