ELA Games & Relax Gaming iGaming Alliance

ELA Games & Relax Gaming iGaming Alliance

@ELAGames, a trailblazing #gamestudio known for its innovative approach, has entered into a transformative partnership with @RelaxGaming, a leading B2B #contentdelivery platform. This strategic alliance represents a pivotal moment for both companies, combining ELA Games’ cutting-edge #gamedevelopment capabilities with Relax Gaming’s extensive market reach and distribution prowess.

Introduction to ELA Games and Relax Gaming

ELA Games has built a reputation for pushing the boundaries of game design, consistently delivering immersive and engaging experiences across various genres. Founded with a mission to innovate and entertain, the studio has garnered acclaim for its portfolio of 26 games, each characterized by unique gameplay mechanics and captivating visuals.

Relax Gaming, on the other hand, stands as a cornerstone in the B2B gaming sector, offering a comprehensive suite of solutions that empower operators and developers worldwide. With a robust platform that facilitates rapid integration and seamless delivery, Relax Gaming has established itself as a trusted partner for enhancing gaming experiences across global markets.

The Partnership Dynamics

At the heart of this collaboration lies the integration of ELA Games’ entire game catalog into Relax Gaming’s platform. This strategic move allows Relax Gaming to diversify its offerings with ELA Games’ acclaimed titles, ranging from classic favorites to innovative newcomers. Among the notable additions is “Joker Cashpot,” a revolutionary slot game featuring a unique 1-reel, 1-row setup and a dynamic RTP system that adjusts based on player interaction and engagement levels.

“Kraken Bay” represents another standout title in ELA Games’ repertoire, recognized for its stunning visuals and immersive gameplay. Recently nominated for Slot of the Year at the prestigious CasinoBeats Game Developer Awards 2024, “Kraken Bay” underscores ELA Games’ commitment to excellence and innovation in game development.

Perspectives from Key Stakeholders

David Fall, Business Development Manager at ELA Games, expressed optimism about the partnership’s potential to amplify the studio’s global presence and introduce their beloved titles to a broader audience. He emphasized ELA Games’ dedication to crafting games that not only entertain but also push the boundaries of creativity and engagement in the gaming industry.

Nicholas Hammon, Aggregation Business Director at Relax Gaming, echoed these sentiments, citing ELA Games’ reputation for delivering high-quality content that resonates with diverse player demographics. Hammon highlighted the strategic significance of integrating ELA Games’ portfolio, noting the alignment with Relax Gaming’s commitment to offering premium gaming solutions that cater to evolving market demands.

Expanding Market Horizons

Beyond the immediate integration of games, the partnership between ELA Games and Relax Gaming signals a strategic pivot towards expanding into new and emerging markets. ELA Games, buoyed by its success in European markets, now sets its sights on Latin America and other regions poised for exponential growth in online gaming.

This expansion strategy is underpinned by ELA Games’ proactive approach to market research and localization, ensuring that their games resonate with culturally diverse audiences. By leveraging Relax Gaming’s robust distribution network and market expertise, ELA Games aims to establish a formidable presence in key territories, thereby solidifying its position as a global leader in game development.

Innovation and Future Prospects

Looking ahead, both ELA Games and Relax Gaming are committed to fostering a culture of innovation and excellence. The partnership not only facilitates the immediate rollout of ELA Games’ existing catalog but also paves the way for future collaborations and co-development initiatives. By pooling their respective strengths in technology, creativity, and market insight, the two companies are poised to introduce groundbreaking gaming experiences that captivate players worldwide.


In conclusion, the partnership between ELA Games and Relax Gaming represents more than a strategic business arrangement—it signifies a shared commitment to elevating the gaming industry through innovation, quality, and accessibility. As ELA Games continues to expand its footprint across global markets, supported by Relax Gaming’s robust platform and strategic guidance, the stage is set for a new era of gaming excellence and player satisfaction.


What does the partnership between ELA Games and Relax Gaming entail?
The partnership involves integrating ELA Games’ entire catalog of 26 games into Relax Gaming’s platform, allowing for broader accessibility and enhanced gaming experiences.

Which are the notable games included in ELA Games’ portfolio for integration?
ELA Games will introduce “Joker Cashpot,” featuring a unique 1-reel, 1-row setup with a dynamic RTP, and “Kraken Bay,” recently nominated for Slot of the Year at the CasinoBeats Game Developer Awards 2024.

How often will ELA Games release new games through this partnership?
ELA Games plans to release two new games per month, ensuring a steady stream of fresh content for players on Relax Gaming’s platform.

What are the strategic goals behind this partnership?
The partnership aims to expand market reach, enhance game diversity, and cater to a global audience by leveraging Relax Gaming’s extensive distribution network and market expertise.

How will players benefit from this partnership?
Players can look forward to accessing a wider array of high-quality games from ELA Games, renowned for their innovative gameplay mechanics and captivating visuals.

What are the future expansion plans for ELA Games and Relax Gaming?
The partnership sets the stage for geographical expansion, particularly in emerging markets like Latin America, as both companies seek to capitalize on growing opportunities in the global gaming industry.

How does this partnership reflect industry trends?
The collaboration underscores a trend towards strategic alliances between game developers and content delivery platforms to enhance product offerings and market penetration.

What role does innovation play in this partnership?
Innovation is central, with both ELA Games and Relax Gaming committed to pushing boundaries in game design, ensuring that each new release meets evolving player expectations.

How does Relax Gaming’s platform support the integration of ELA Games’ content?
Relax Gaming’s platform facilitates seamless integration, allowing for efficient deployment of ELA Games’ titles across multiple markets, ensuring optimal player engagement.

What are the long-term benefits of this partnership for ELA Games and Relax Gaming?
The partnership fosters long-term growth opportunities, fostering innovation, and solidifying their positions as leaders in the global gaming industry.


I have over 10 years' experience proofreading and editing where spelling and grammar were paramount. This includes newspaper publication and designing advertisements. I personally write all my articles.This allows me to do in-depth research and provide premium content.