Relax Gaming launches JPX as new customisable side-bet jackpot solution

Relax Gaming has introduced JPX, a new jackpot solution designed to give online casino operators an additional gamification layer through an optional side-bet that can be applied across existing casino games. The launch represents another development in the company’s broader approach to jackpot technology and player engagement, while focusing heavily on flexibility for operators.

Rather than requiring a completely separate casino product, JPX is positioned as an adaptable layer that can work alongside an operator’s existing gaming portfolio. This approach could make the solution particularly relevant for brands looking to introduce jackpot mechanics without restructuring the wider casino experience.

According to the product information surrounding the launch, operators can use established integrations to support a relatively straightforward implementation. They can also tailor the appearance and configuration of their jackpot environment, giving each brand greater control over how the feature is presented to customers.

Customisation sits at the centre of JPX

One of the main features of JPX is its emphasis on operator control. Relax Gaming says operators can customise important elements of the jackpot experience, including the name, colours and fonts used within the branded presentation.

The solution also gives operators control over the return to player or RTP, associated with the jackpot configuration. Such flexibility can allow businesses to align the mechanic more closely with their wider commercial, product and market strategies while maintaining a consistent identity across their casino offering.

This level of customisation is significant because jackpot products can often become visually and commercially disconnected from the main casino environment. JPX is instead designed to sit closer to the games players are already familiar with, potentially creating a more integrated experience.

For operators, that creates an opportunity to introduce jackpot participation without necessarily requiring customers to move to a standalone jackpot product or unfamiliar interface.

A side-bet designed to add another layer of engagement

JPX is built around an optional side-bet, meaning players can choose whether to participate rather than being automatically included. This structure provides a degree of flexibility for customers while allowing operators to add another engagement feature to an existing game.

The product also includes flexible opt-in tiers. These tiers provide different contribution levels, allowing operators to establish participation options that can accommodate a broader range of player preferences and betting profiles.

The optional nature of the feature is particularly relevant from a user-experience perspective. Players can continue using the underlying casino games while deciding whether the additional jackpot opportunity is appropriate for them. The intention is therefore not to replace the core gameplay but to supplement it with an additional feature.

From a commercial perspective, Relax Gaming has positioned JPX as a tool that can create another potential revenue opportunity for operators. However, actual commercial performance will depend on factors including implementation, market conditions, player participation and the individual configuration selected by each operator.

Dynamic jackpot information supports anticipation

Another notable element of JPX is its dynamic information ribbon. The feature is intended to highlight approaching must-fall jackpot levels and provide clear calls to action within the casino environment.

Must-fall mechanics are designed around predefined jackpot levels at which a prize must be awarded if it has not already been triggered. By drawing attention to approaching levels, the information ribbon can give players a clearer understanding of the progression of the jackpot and potentially increase anticipation around upcoming drops.

Relax Gaming has therefore combined the visual communication of the jackpot with the underlying side-bet mechanic. Instead of presenting the jackpot as a separate promotional element, JPX is intended to make the feature visible within the wider gaming journey.

The approach reflects a broader industry focus on real-time information, visible progression and interactive features that can make gaming interfaces more dynamic.

Building on Relax Gaming's experience with jackpots

The launch of JPX also extends Relax Gaming’s established presence in the jackpot segment. The supplier has operated its Dream Drop jackpot portfolio for several years and has continued to develop jackpot-focused mechanics across its wider casino content offering.

Relax Gaming’s official portfolio currently highlights jackpot products alongside slots, bingo, poker and aggregation services. Its experience with progressive jackpot mechanics provides a foundation for introducing a product that is focused less on an individual game and more on a broader operator-level jackpot layer.

JPX nevertheless differs in its stated purpose. Instead of being tied solely to selected games within a dedicated jackpot network, the new solution is designed to provide an optional side-bet across an operator’s existing casino offering.

That distinction could make the product useful for brands seeking more direct control over the way jackpot engagement is incorporated into their casino ecosystem.

Future plans include additional JPX features

Relax Gaming has indicated that JPX will not remain static following its initial market launch. Planned developments include free bets and community jackpots, suggesting that the company intends to expand the solution beyond its initial side-bet functionality.

Free-bet functionality could broaden the ways operators use JPX to reward or incentivise participation, subject to the applicable regulatory and commercial conditions in each jurisdiction. Community jackpots could also introduce a more collective element by connecting player participation to shared prize opportunities.

The company has not positioned these developments as completed features at launch. Instead, they form part of the future roadmap as JPX evolves in response to market needs and product development priorities.

This roadmap approach could help Relax Gaming refine the product over time while gathering feedback from operators and players using the solution in live environments.

Martin Stålros highlights operator flexibility

Martin Stålros, Chief Executive Officer at Relax Gaming, described the launch as the result of an extended development process and emphasised the level of control JPX is intended to provide.

He said: “JPX has been a long time in the making and we’re excited to bring it to market. We wanted to create a jackpot experience that gives operators more control over how jackpot play fits into their existing casino offering, while giving players another reason to engage with the games they already love.

“From the branding through to the frequency of jackpot drops, operators can shape JPX around their own strategy. It brings jackpot play closer to the core casino experience and gives operators a powerful new tool for engagement while generating an additional revenue stream. We see huge potential for JPX and this launch is just the beginning.”

The comments underline the central proposition behind the launch. Relax Gaming is seeking to give operators control over how the mechanic is branded, configured and incorporated into the wider casino environment rather than delivering a one-size-fits-all jackpot solution.

Regulatory and implementation considerations

As with other online gambling products, the availability and configuration of jackpot functionality can vary according to jurisdiction, licensing requirements and market-specific rules. Operators remain responsible for ensuring that products offered to players comply with applicable legal and regulatory obligations.

Relax Gaming states that it is licensed and regulated across a number of jurisdictions, while its UK-facing corporate entity is listed by the Gambling Commission with active remote casino, bingo and gambling software licences. Product deployment can nevertheless be subject to the requirements applicable to individual markets.

For operators evaluating JPX, technical integration is only one part of the implementation process. Product certification, responsible gambling controls, market approvals, consumer communications and the configuration of betting and RTP parameters can all form part of the assessment required before launch.

What JPX could mean for casino operators

The introduction of JPX gives operators another method of adding jackpot engagement to casino content they already offer. Its focus on configurable branding, optional participation and flexible contribution levels could make it adaptable to different commercial strategies.

For Relax Gaming, the launch further demonstrates an effort to expand beyond traditional game releases and develop technology that can operate across a wider casino environment. The company’s existing jackpot experience provides relevant background, while the new product gives operators greater involvement in how jackpot play is structured and presented.

The next stage will depend on adoption, operator feedback and the pace at which Relax Gaming delivers planned enhancements such as free bets and community jackpots. As the product develops, its value will ultimately be determined by how effectively it combines technical flexibility with a clear and compliant player experience.

Conclusion

Relax Gaming’s launch of JPX marks a notable addition to the company’s jackpot technology portfolio, with the product built around a simple but potentially versatile proposition: allow operators to add jackpot participation to existing casino games while retaining control over the presentation and configuration.

Its customisable branding, optional side-bet structure, flexible opt-in tiers and dynamic jackpot messaging are intended to make the mechanic more integrated with everyday casino play. The planned introduction of additional functionality also indicates that Relax Gaming views JPX as an evolving platform rather than a finished one-time release.

The launch does not guarantee stronger player engagement or additional revenue for every operator. Those outcomes will depend on implementation, player behaviour, regulation and individual market conditions. Nevertheless, JPX gives casino businesses another technology option for testing jackpot-led engagement within their established offerings.

With its existing experience in jackpot products and a roadmap that includes further functionality, Relax Gaming appears to be positioning JPX as a broader engagement tool that can develop alongside operator requirements. The product’s progress will therefore be worth monitoring as more businesses assess how configurable jackpot mechanics can fit into modern regulated casino environments.

FAQs

What is JPX from Relax Gaming?
JPX is a jackpot solution from Relax Gaming that enables operators to add an optional side-bet jackpot feature across their existing casino offerings.

How does the JPX side-bet work?
JPX allows players to opt into the jackpot through configurable participation tiers while continuing to play the underlying casino games.

Can operators customise JPX?
Yes. Relax Gaming says operators can customise elements such as the jackpot name, colours, fonts and RTP configuration.

What are must-fall jackpots in JPX?
Must-fall jackpots are prize levels designed to be awarded once a predefined threshold is reached if the jackpot has not been triggered earlier.

Does JPX require separate casino games?
JPX is designed to work as a jackpot layer across an operator’s existing casino offering rather than requiring a completely separate game portfolio.

What are the JPX opt-in tiers?
The opt-in tiers allow operators to offer different contribution levels so players can choose how they participate in the jackpot feature.

Does JPX provide a potential additional revenue stream?
Relax Gaming has described JPX as a tool that can generate an additional revenue stream, although commercial results will vary by operator, configuration, jurisdiction and player participation.

Will Relax Gaming add more features to JPX?
The company has outlined future development plans that include free bets and community jackpots.

Who is Martin Stålros?
Martin Stålros is the Chief Executive Officer of Relax Gaming and is quoted by the company in connection with the JPX launch.

Where can operators learn more about Relax Gaming?
Operators can visit the official Relax Gaming website for information about its casino content, technology, aggregation services and jackpot products.