
SBC Summit's record-breaking 2026 edition delivered growth not only in overall attendance, but across some of the industry's most commercially important audience groups, with operator numbers increasing by 37% and C-level participation rising 40.7% year-on-year. Headlined by the likes of basketball icon Michael Jordan, the event brought together some of the biggest names in gaming, sport and entertainment for a landmark edition that also saw SBC confirm Lisbon as the home of SBC Summit through 2030....
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Events & Conferences
September 30, 2026
Portugal officials welcome SBC Summit back to Lisbon for third year
Government and Lisbon city dignitaries join ribbon-cutting ceremony as SBC Summit returns to the Portuguese capital. Multiple Portuguese government and Lisbon city dignitaries turned out to welcome SBC and its...
Events & Conferences
August 20, 2026
Affiliate Leaders Summit to Confront the Future of Affiliate Strategy
The Affiliate Leaders Summit will tackle rising advertising regulation, emerging market opportunities, and the future of the affiliate model head-on through its Future of Affiliate Strategy track. Taking place on...
Events & Conferences
July 30, 2026
Meet the Nominees: Affiliate Leaders Awards 2026 Shortlist Revealed
SBC has revealed the shortlist for the second edition of the Affiliate Leaders Awards, taking place at Lisbon's MEO Arena on Wednesday, 30 September. More than 400 affiliate and performance...
Events & Conferences
July 23, 2026
SBC Summit Introduces CPD-Accredited Learning in Lisbon Event
Professionals attending SBC Summit and Affiliate Leaders Summit this September will be able to turn three days of industry learning into recognised Continuing Professional Development (CPD), following the official accreditation...
Events & Conferences
July 17, 2026
SBC partners with Conversion Conf for 2026 summit
Global events and media business SBC has announced a strategic partnership with Conversion Conf ahead of Affiliate Leaders Summit 2026, further strengthening its commitment to delivering one of the industry's...
Events & Conferences
June 4, 2026
Affiliate Leaders Summit Launches as Standalone Global Event in Lisbon
The Affiliate Leaders Summit will take its next major step in 2026, evolving into a standalone global event dedicated entirely to affiliate and performance marketing. Co-located with SBC Summit in...
Events & Conferences
June 3, 2026
SBC Summit unveils new pass structure and affiliate access
SBC Summit has overhauled its ticketing structure with the introduction of five dedicated pass categories, while Affiliate Leaders Summit will now operate as a standalone event with its own separate...
Events & Conferences
May 15, 2026
Affiliate Leaders Awards 2026: Entry deadline nears in Lisbon
Companies and individuals have less than one month left to submit nominations for the Affiliate Leaders Awards 2026, with entries closing on Thursday, 11 June. Taking place on Wednesday, 30...
Companies & People, iGaming News
October 7, 2024
SBC Summit Lisbon Breaks Records
The SBC Summit in Lisbon concluded with an exceptional attendance of close to 25,000 participants, solidifying its reputation as the premier event in the gaming industry. Lauded by executives as...

























