In today's digital age, social media has emerged as a powerful tool for businesses to connect with their target audience, build brand awareness, and drive conversions. With its widespread popularity and reach, social media platforms have become essential components of digital marketing strategies. This article explores the concept of harnessing social media for digital marketing in Malta, a vibrant country in the heart of the Mediterranean....
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OFF-PAGE SEO, Social Media
May 31, 2023
Which social media platforms are right for your business?
As social media continues to shape the way we connect, communicate and market ourselves online, it's important for businesses to navigate the landscape and determine which platforms are right for...
Business News, NEWS Malta, Tourism
May 23, 2023
Another One Bites the Dust: Transport Malta Faces Second Managerial Shake-up in a Month
In a surprising turn of events, @TransportMalta is set to experience yet another shake-up in its managerial ranks, marking the second major change within a month. This time, the organization...
Marketing, Social Media
May 19, 2023
How to use Social Selling
Social Selling has become a popular marketing strategy that allows businesses to leverage social media platforms to build relationships with potential customers, establish trust, and drive sales. By providing valuable...
ON-PAGE SEO, SEO Techniques
May 12, 2023
Recruiting Websites: The Right Structure for More Job Applications
The world of recruiting has undergone significant changes in recent years. While it used to be enough to publish job advertisements in local newspapers, nowadays, companies must take a much...
Marketing, OFF-PAGE SEO
May 3, 2023
Attribution: What activities have which impact?
As we focus on our goals, the next step is attribution. This is a huge topic in marketing, as we try to determine which of our activities are influencing our...
iGaming News, Marketing, NEWS Malta
April 28, 2023
Networking for Success: Attending Industry Conferences and Trade Shows
Networking is an essential aspect of any industry. It provides individuals with opportunities to connect, learn, and expand their horizons. Attending industry conferences and trade shows is a great way...
Social Media
April 22, 2023
Launching a Social Media Advertising Campaign for Small Business Owners in Malta
The growth of social media platforms has created new opportunities for businesses to reach their target audience effectively. In Malta, a country with a vibrant small business community, social media...
Clients, Marketing, SMO Case Study, Social Media
April 11, 2023
SMO Case Study – Digital Marketing
We targeted a larger audience for our client in just one year by making their profile innovative and attractive, setting them apart from the crowd.
Social Media
April 5, 2023
Launch a Social Media Advertising Campaign Targeting Small Business Owners in Malta
Small businesses are the backbone of the Maltese economy, and social media advertising can be a cost-effective way to reach and engage with potential customers. In this article, we will...
Pay Per Click
January 10, 2020
Pay per click (PPC) updates for January 2020
Pay-per-click (PPC) advertising is an effective way for businesses to reach their target audience online. With the constantly evolving digital landscape, it’s crucial for advertisers to stay up-to-date on the...
Pay Per Click
December 7, 2019
Pay per click (PPC) updates for December 2019
December 2019 saw a number of updates in the world of Pay Per Click (PPC) advertising. Google Ads rolled out new features including top signals for bid strategy and an...
Pay Per Click
August 13, 2019
Pay per click (PPC) updates for august 2019
The new tool from the team PixelMe alerts you whenever your competitor launches a Facebook Ad campaign. With Goggle Ads' new version of the keyword planner, you can now find...
Social Media
August 19, 2017
LINKEDIN’S NEW FEATURE
EXPAND YOUR REACH WITH LINKEDIN’S NEW FEATURE — “WHAT PEOPLE ARE TALKING ABOUT”. LinkedIn’s got a new extensive update to its often-maligned feature-news feed. It now allows users to expand...
SEO Techniques, Social Media
January 2, 2017
Search Engine Optimization in Social Media Marketing
The old techniques of web-based advertisement have given rise to social media marketing (SMM) that has been entwined with search engine optimization (SEO). Recently, this strategy for web advertising has...