Zenith expands OneAPI with 100HP Gaming titles for operators worldwide

Zenith is expanding its OneAPI aggregation platform through the integration of 100HP Gaming, adding the studio's crash and instant-win content to the range of games available to operators through a single technical connection.

The agreement is positioned as a content distribution development for both businesses. For operators, the integration provides access to 100HP Gaming titles through Zenith's existing aggregation infrastructure. For 100HP Gaming, it creates another route to distribute its portfolio across a broader network of operator partners.

Zenith strengthens OneAPI aggregation portfolio

The integration adds 100HP Gaming to the content available through OneAPI, Zenith's aggregation solution for operators seeking access to multiple game providers through one connection. Zenith describes OneAPI as a unified gateway covering casino content from a wide network of studios with support for international deployment.

Under the arrangement, Zenith operator partners can access 100HP Gaming's catalogue through the OneAPI platform rather than establishing a separate direct technical integration with the studio for the titles covered by the agreement.

The 100HP Gaming portfolio referenced in the announcement includes Tappy Bird, Punch It, SpinRa and Swipe Girls. Independent listings also identify these titles as part of the 100HP Gaming catalogue, supporting the accuracy of the game names supplied for this announcement.

The addition is particularly relevant to operators looking to broaden their selection of rapid-play formats. 100HP Gaming identifies itself as a crash and instant-game studio, while its current corporate materials also highlight lightweight and mobile-oriented game development.

Focus on crash and instant-win formats

Crash and instant-win games have become an increasingly visible part of online gaming portfolios, particularly where operators are seeking products built around short sessions and straightforward interaction.

100HP Gaming has built its positioning around this segment. Its current website describes the company as a fast-scaling crash and instant-game studio launched in 2022. The provider also promotes mobile compatibility and lightweight game delivery as part of its product proposition.

The games joining OneAPI are therefore aligned with a content category that can complement more traditional online casino products. Their quicker gameplay structure can also provide operators with additional options when building differentiated lobbies for audiences with varying preferences.

At the same time, the commercial value of an aggregation agreement extends beyond simply adding more titles. The ability to access content through an established integration can reduce the technical work involved in onboarding another studio and can simplify the management of multiple suppliers.

Zenith's OneAPI proposition is built around this aggregation model. The company says the platform provides access to more than 2,000 games from over 60 partners and is designed to simplify integration, provider management and international deployment.

OneAPI supports wider operator distribution

For 100HP Gaming, the agreement represents an opportunity to make its games available through another distribution channel rather than relying solely on individual operator integrations.

This approach can be particularly important for smaller or fast-growing studios seeking broader market visibility. Aggregation platforms can give providers access to operator networks while potentially reducing some of the technical barriers associated with establishing and maintaining numerous separate integrations.

The strategic logic is also consistent with 100HP Gaming's wider positioning. CEO Asker Hubiev has publicly described the business as an iGaming provider focused on original crash games and has discussed the importance of mobile-first design, fast loading and simple interaction in modern gaming products.

Those comments provide context for the studio's emphasis on lightweight and accessible gaming experiences. Rather than treating mobile as simply a smaller screen for a desktop product, the company has highlighted areas such as one-thumb control, loading speed and usability across different devices and connectivity conditions.

Vitalii Smoliarenko highlights content expansion

Vitalii Smoliarenko, Business Development Manager at Zenith, is identified in the supplied announcement as the company's representative for the partnership.

He said: “100HP Gaming has built a strong product in one of the most exciting content categories in the market right now. Their titles are designed around the mechanics that genuinely keep players engaged and bringing them into OneAPI gives our operator partners access to content that is built to perform.”

The statement reflects Zenith's emphasis on expanding the range of content available through its aggregation infrastructure while responding to operator demand for newer game formats.

Smoliarenko is also publicly associated with Zenith's OneAPI and GamesAPI activities, including discussions about aggregation, localisation and market expansion.

Asker Hubiev points to global reach

Asker Hubiev, CEO of 100HP Gaming, is also identified consistently in current industry profiles as the company's chief executive.

He said: “OneAPI provides us with the infrastructure we need to distribute our games efficiently and we are excited about the opportunity to showcase our portfolio to an even wider network of operators. Crash and instant-win games continue to gain momentum across key emerging markets, creating new opportunities for us to reach and engage a broader player audience.

Our games have already demonstrated strong player engagement and retention. Through the Zenith aggregation platform, we will be able to make them available to more operators and introduce them to even more players worldwide.”

The wording places the focus on distribution, accessibility and the expansion of the studio's potential operator network. It does not disclose specific market-by-market launches, commercial terms or individual operator commitments.

That distinction is important for operators and industry observers assessing the development. The agreement indicates expanded availability through OneAPI, while the precise commercial and regulatory availability of individual titles can vary according to operator requirements and jurisdiction.

A broader role for aggregation in iGaming

The partnership also illustrates the broader role aggregation can play as game suppliers increase the number of specialised formats entering the market.

For operators, adding content is not simply a question of quantity. Technical integration requirements, reporting, maintenance and market availability can all influence how quickly a new supplier can be introduced into an existing casino ecosystem.

Zenith has positioned OneAPI around reducing those integration demands by providing a single access point to content from multiple providers. The company also promotes support for international languages and currencies as part of the platform's broader functionality.

For studios such as 100HP Gaming, the model can provide another way to extend distribution while keeping attention on game development rather than a large number of individual technical connections.

Compliance remains important across markets

Although the partnership expands commercial distribution opportunities, availability should not be interpreted as a blanket approval for every market.

Online gaming operators remain responsible for ensuring that the content they deploy complies with the applicable licensing conditions, technical standards and responsible gambling requirements in each jurisdiction. The status of a game may therefore differ between regulated markets depending on local rules and the operator's own approvals.

For that reason, the practical effect of the integration is best understood as expanded technical and commercial access through OneAPI rather than automatic market-wide availability.

What the integration means for the market

The Zenith and 100HP Gaming agreement adds another specialist content provider to an aggregation ecosystem that is already designed to support a broad selection of casino formats.

100HP Gaming brings a portfolio centred on crash and instant-win experiences, while Zenith provides the distribution infrastructure through which those games can reach participating operators. Current public information also confirms that 100HP Gaming continues to develop new titles and expand its industry presence.

The development therefore has relevance on both sides of the supply chain. Operators gain another source of fast-paced content, while the studio gains an additional route to market.

For Zenith, the integration fits its continued effort to expand OneAPI's portfolio and support operators that want more flexible access to international gaming content.

Conclusion

The integration of 100HP Gaming into Zenith's OneAPI platform represents a targeted expansion of aggregation content rather than a simple increase in game volume. By adding a studio focused on crash and instant-win formats, Zenith broadens the range of rapid-play experiences that its operator partners can access through an established aggregation framework.

For 100HP Gaming, the partnership offers a distribution route to a wider operator network and supports the studio's stated ambition to expand its international reach. The combination of specialised game content and a unified integration model may also appeal to operators seeking to diversify their portfolios without creating unnecessary technical complexity.

As the online gaming market continues to evolve, aggregation partnerships are likely to remain significant for both emerging suppliers and established operators. The Zenith and 100HP Gaming agreement demonstrates how content development and distribution infrastructure can work together to expand access while leaving market-specific compliance and commercial decisions with the relevant businesses.

FAQs

What is the Zenith OneAPI platform?
Zenith OneAPI is a game aggregation solution that provides operators with access to content from multiple gaming providers through a unified integration.

What is the new Zenith partnership about?
The partnership adds 100HP Gaming's portfolio to Zenith's OneAPI platform, allowing participating operator partners to access the studio's games through the aggregation service.

Which 100HP Gaming titles are mentioned in the integration?
The announcement names Tappy Bird, Punch It, SpinRa and Swipe Girls among the titles included in the portfolio.

What type of games does 100HP Gaming develop?
100HP Gaming focuses primarily on crash and instant-game formats, with an emphasis on fast-paced gameplay and mobile-oriented experiences.

Who is Asker Hubiev?
Asker Hubiev is the CEO of 100HP Gaming. Public professional information also identifies him as the company's chief executive.

Who is Vitalii Smoliarenko?
Vitalii Smoliarenko is identified as Business Development Manager at Zenith and is associated with the company's OneAPI and GamesAPI business activities.

Why are aggregation platforms important to operators?
Aggregation platforms can allow operators to access multiple providers through fewer technical connections, potentially simplifying onboarding and ongoing content management.

Does the agreement mean 100HP Gaming games are available in every country?
No. Game availability can depend on local regulations, licensing conditions, technical requirements and individual operator decisions in each jurisdiction.

Does the partnership disclose commercial terms?
The supplied announcement does not provide specific commercial terms, individual operator commitments or detailed market-by-market launch information.

What is the significance of the partnership for 100HP Gaming?
The agreement gives 100HP Gaming an additional distribution channel through Zenith's operator network, potentially increasing the reach of its crash and instant-win portfolio.