Yes, there are uncalled times. As the global economy reels from the impact of COVID-19, many SMB’s are forced to ask tough questions and make tough decisions concerning the future of their business. Yes, businesses are going to struggle for a while amid the COVID-19 crisis. But the reality is - businesses can thrive in downtimes....
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Marketing, Pay Per Click
October 13, 2019
Pay per click updates for October 2019
Wondering if responsive search ads are worth it for small PPC campaigns? Click here to get your answer. Learn how to work with the latest Google Ads Match type changes;...
Marketing, Social Media
October 10, 2019
Facebook and Instagram likely to hide like counts
Social networking platforms Facebook and Instagram, both are considering removing the like counts from their posts. Starting from Australia, they will expand to other countries depending on how things go....
Marketing, Pay Per Click
July 13, 2019
PPC ad strategies to implement in July 2019
Sort your campaigns in 6 different ways with just 1 click. This Google Ads feature also lets you keep a track of the campaigns spending your money the fastest by...
Local SEO, Marketing, OFF-PAGE SEO
July 7, 2019
Google launches new website for small businesses as an initiative to help them grow
On June 17, to celebrate the International Small Business Day, Google announced the launch of its new website which has been built with an aim to help small businesses grow....
Clients, Marketing, Pay Per Click, PPC Case Study
September 29, 2018
PPC Case Study – Auto Dealer Industry
Let's talk about a recent PPC case study in the auto dealer industry. The main challenge of the account was to increase conversions, as the client was struggling with inconsistency...
Clients, Marketing, SMO Case Study, Social Media
July 29, 2018
SMO Case Study – Digital Marketing (Instagram)
For a digital marketing client, we identified several areas for improvement, such as missing links in their bio, posting low-resolution or non-relevant images, and not targeting their top competitor.
Affiliate Case Study, Clients, Ecommerce, Marketing
January 7, 2018
Affiliate Case Study – Clothing Company
Clothing Company came to us in August of 2009, with some online presence. They wanted to start affiliate marketing program, increase the overall business revenue & clientele. At the time...
Affiliate Case Study, Clients, Ecommerce, Marketing
December 29, 2017
Affiliate Case Study – Vapor Industry
In May 2016, new FDA regulations affected electronic cigarettes and eliquids, making it difficult for the Vapor Industry to advertise directly on major platforms like Google and Facebook. To increase...
Marketing, Pay Per Click
July 19, 2017
PAY PER CLICK – WHY YOU NEED TO LOOK BEYOND THE TOP METRICS
Paid media platforms such as Google, Facebook & Bing offer an exceptional way to reach to your targeted audience. Using those platforms, one can not only create brand awareness but...
Marketing, OFF-PAGE SEO
July 16, 2017
GOOGLE RELEASES ITS FREE MYBUSINESS WEBSITE BUILDER
GOOGLE RELEASES ITS FREE MYBUSINESS WEBSITE BUILDER TO THE WORLD. According to Google, almost 60% small business owners don’t have a website because they think that either it’s too complex,...
Local SEO, Marketing, SEO Techniques
June 16, 2017
Why Local SEO Is Immensely Popular
Why Local SEO Is Immensely Popular Popular Local SEO has dependably been the decision of each business to get natural and practical searches for their image or administration. It is...
Local SEO, Marketing, SEO Techniques
June 12, 2017
Why Local SEO Matters and How It Works
Why Local SEO Matters and How It Works A client is called the Lord of the market which stands valid in every last angle. Each business is fragmented on the...
Local SEO, Marketing, SEO Techniques
June 3, 2017
Why Is Local SEO Important for Law Firms?
Law offices are progressively observed venturing up their marketing endeavors to overwhelm the local market - however, then every business out there endeavors to do as such! In any case,...
Marketing, ON-PAGE SEO, SEO Techniques
May 30, 2017
Everything you need to know about On-Page SEO
Everything you need to know about On-Page SEO Hоw аrе уоu gоіng about thе орtіmіzаtіоn оf уоur online рrеѕеnсе tо make your vоісе heard оvеr the rеѕt? We аll hear...
Ecommerce, Marketing, SEO Techniques
May 18, 2017
E-commerce Marketing and Search Engine Optimization
E-commerce Marketing and Search Engine Optimization Showcasing your site through a search engine the (SEO) is as imperative as the way your site operates and its outlook. Search engine optimization...
Marketing, OFF-PAGE SEO
April 2, 2017
BING ADS WILL STOP SUPPORTING MONTHLY BUDGETS FROM 30TH APRIL
If you are still using monthly budgets for you Bing Ads campaigns, it is about time that you switch to the daily budgets, because if you don’t, Bing will do...
Marketing, Social Media
April 1, 2017
FACEBOOK MESSENGER DAY
Facebook Messenger has launched a new feature in the Facebook Messenger App - Facebook Messenger Day. Through this new feature, you can share videos and images, with your Facebook friends,...
Marketing, OFF-PAGE SEO
April 1, 2017
PRESENTATION WITH GOOGLE AT SMX WEST
IMPORTANT TAKEAWAYS FROM THE ASK ME ANYTHING PRESENTATION WITH GOOGLE AT SMX WEST. It always attracts a lot of attention when Googlers are up on stage and open for questioning....
Local SEO, Marketing
March 7, 2017
New Benefits of Local SEO in 2017
New Benefits of Local SEO in 2017 Supporting local organizations is an awesome thought since it causes your group to flourish. It can likewise give you that individual communication with...
Marketing, OFF-PAGE SEO
March 5, 2017
NOW IS THE TIME TO EMBRACE MICRO-MOMENTS!
NOW IS THE TIME TO EMBRACE MICRO-MOMENTS! EMBRACE MICRO-MOMENTS! Google is taking strides towards the betterment of location & mobile marketing. Be it the upcoming Mobile first index or the...
Marketing, Pay Per Click
March 2, 2017
“CONVERTED CLICKS” REPLACED WITH “CONVERSIONS”
The converted clicks were the old metric that counted the number of clicks that lead to one or more conversions. From last 15 years, advertisers were using this metric to...
Local SEO, Marketing, SEO Techniques
February 4, 2017
Why Do You Need Help From a Local SEO Agency?
Why Do You Need Help From a Local SEO Agency? As a rule, Search Engine Optimization or SEO involves different sorts of systems so that a changeless impression is made...
Local SEO, Marketing, OFF-PAGE SEO
February 3, 2017
GOOGLE’S MOBILE INTERSTITIAL RANKING
ALL YOU NEED TO KNOW ABOUT GOOGLE’S MOBILE INTERSTITIAL RANKING DEMOTION. Google’s Mobile Interstitial ranking demotion went live on Jan 10th as confirmed by Google’s John Muller in a tweet....
Marketing, Social Media
February 1, 2017
FACEBOOK ADS IN THE “MIDDLE” OF VIDEOS
You may have noticed a little too many videos on your news feed lately, even from pages that you hardly visit. Facebook was even recommending video from various pages to...
Marketing, OFF-PAGE SEO, Social Media
January 3, 2017
WHAT 2017 MAY BRING FOR DIGITAL MARKETERS
WHAT 2017 MAY BRING FOR DIGITAL MARKETERS. The only thing constant in the world of digital marketers is change and 2016 was no different. Google announced that they are shifting...
Affiliate Case Study, Clients, Ecommerce, Marketing
December 29, 2016
Affiliate Case Study – Skin Care Company
A skin care company approached us in November 2013, seeking to grow their online presence, revenue, and clientele. They enlisted our Affiliate Marketing Management services, as their affiliate program was...