Soft2Bet’s Nordic iGaming Triumph

In the highly competitive world of iGaming, Soft2Bet’s Betinia brand has emerged as a standout performer, particularly in the key Nordic markets of Sweden and Denmark. This B2C website has not only gained popularity but has also garnered a series of shortlist nominations and prestigious awards, reflecting its exceptional performance and innovative approach to online gaming.

Motivational Engineering Gaming Application (MEGA) – The Driving Force
The driving force behind Betinia’s remarkable success lies in Soft2Bet’s Motivational Engineering Gaming Application (MEGA). This gamification feature has proven to be a game-changer, leading to a substantial increase in key performance indicators and player engagement.

Impressive Growth Statistics

Betinia’s growth story is underscored by impressive statistics that highlight its impact on the iGaming landscape. The gamified approach resulted in a remarkable 65% increase in average Gross Gaming Revenue (GGR) compared to non-gamified brands. A significant 60% of players actively participated in the gamification features, showcasing the widespread appeal of Betinia’s innovative gaming model.

Moreover, more than 50% of the Betinia player base engaged with the gamification elements, with half of them depositing larger amounts and demonstrating a 30% increase in the frequency of deposits. The average revenue per user (ARPU) soared by over 70%, underlining the tangible commercial success driven by Betinia’s unique approach.

Industry Recognition and Awards

The iGaming community has taken notice of Betinia’s achievements, with Soft2Bet receiving well-deserved accolades. Recent months have seen the company being shortlisted and winning awards such as ‘Company of the Year’ and ‘Turnkey Supplier of the Year’ at the prestigious iGaming Sword Awards.

Yoel Zuckerberg, Chief Product Officer at Soft2Bet, expressed his gratitude for the recognition, stating, “Being honored with The iGaming Sword Awards is a testament to the quality of our platform and solutions business. It reflects our commitment to providing top-notch products that are dependable, secure, and perform exceptionally in all situations for our partners.”

Nominations in Other Esteemed Awards

Apart from the iGaming Sword Awards, Soft2Bet has also been shortlisted for the Vixio Global Regulatory Awards, EGR Nordics Awards, International Gaming Awards, and Casino Guru Awards. Elisabeth Isaksson, Head of Compliance at Soft2Bet, emphasized the significance of these nominations, stating, “To be shortlisted in five categories of the EGR Nordics Awards and for the Vixio Global Regulatory Awards is further proof of Soft2Bet’s achievements in highly competitive and regulated markets.”

Strategic Focus on Compliance and Sustainability

Elisabeth Isaksson further highlighted the strategic focus on compliance and sustainability, stating, “Sweden and Denmark are key European markets, and it’s incredibly rewarding to see our commercial and compliance work recognized in this way. As we look forward to 2024, Soft2Bet will continue to develop its business with sustainability and compliance as pillars of its growth.”

Insights from the Chief Marketing Officer

Oksana Tyshankova, Chief Marketing Officer at Soft2Bet, added her perspective on the industry recognition, saying, “The industry awards and shortlist nominations are recognition of the incredible work our teams have done this year. Managing strong commercial growth with new staff onboarding, product updates and delivery, and market launches for our partners is one of the hardest balancing acts to achieve in business.”

Conclusion

In conclusion, Betinia’s success story stands as a testament to the innovative and gamified approach implemented by Soft2Bet. The substantial growth, coupled with industry recognition and awards, positions Betinia as a noteworthy player in the iGaming industry. As Soft2Bet looks ahead to 2024, the commitment to excellence, compliance, and sustainability will continue to drive the company’s success in the dynamic world of online gaming.

FAQs:

What is Betinia?
Betinia is a B2C website operated by Soft2Bet, gaining significant success in the iGaming markets of Sweden and Denmark.

What is the Motivational Engineering Gaming Application (MEGA)?
MEGA is Soft2Bet’s gamification feature, driving Betinia’s success with a 65% increase in average GGR compared to non-gamified brands.

How much did the average revenue per user (ARPU) grow for Betinia?
Betinia experienced a remarkable 70% growth in ARPU, showcasing its strong commercial performance.

Which awards did Soft2Bet win at the iGaming Sword Awards?
Soft2Bet was honored with awards such as ‘Company of the Year’ and ‘Turnkey Supplier of the Year’ at the iGaming Sword Awards.

In how many categories was Soft2Bet shortlisted in the Vixio Global Regulatory Awards?
Soft2Bet was shortlisted in five categories of the Vixio Global Regulatory Awards.

What is the strategic focus of Soft2Bet for future development?
Soft2Bet aims to develop its business with sustainability and compliance as pillars of its growth, particularly in key European markets like Sweden and Denmark.

How much did the frequency of deposits increase for players engaging with gamification on Betinia?
Players engaging with gamification on Betinia demonstrated a 30% increase in the frequency of deposits.

What is the significance of the EGR Nordics Awards for Soft2Bet?
Being shortlisted in five categories of the EGR Nordics Awards is proof of Soft2Bet’s achievements in highly competitive and regulated markets.

Who is Oksana Tyshankova, and what did she say about the industry awards?
Oksana Tyshankova is the Chief Marketing Officer at Soft2Bet. She mentioned that the industry awards and shortlist nominations are recognition of the incredible work done by the teams at Soft2Bet.

What are the pillars driving Soft2Bet’s success according to Yoel Zuckerberg?
Yoel Zuckerberg highlighted the pillars of Soft2Bet’s success, emphasizing the commitment to providing top-notch products that are dependable, secure, and perform exceptionally for their partners.