Google’s algorithm updates are an ongoing part of the digital landscape. With the latest Google Core Update being announced on July 12, 2021, it’s important for website owners to understand what it means for their online presence....
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OFF-PAGE SEO
August 1, 2021
Link Spam Update Rolled Out – What You Need to Know
As the saying goes, the only constant in life is change, and that holds true for the world of search engine optimization. Just recently, Google announced that it had rolled...
OFF-PAGE SEO, ON-PAGE SEO
April 10, 2021
Tips to Optimize Your Videos for Google
Are you tired of your videos not getting the views they deserve? The solution may be optimizing your videos for Google. With over 3.5 billion searches per day, Google is...
OFF-PAGE SEO
December 3, 2020
Disavow tool is migrated to new search console
Recently, Google made an announcement saying, “Today we're completing the migration of the Disavow links tool to the new Search Console interface.” The migration of the Disavow tool was pending...
Local SEO, SEO Techniques
December 1, 2020
11 simple yet effective tips to improve your local SEO
To help your start-up or medium-sized business gain momentum, we have listed some important local marketing strategies. These strategies can help you to increase your brand’s awareness & gain new...
OFF-PAGE SEO
November 1, 2020
98% of Google’s page one search results feature https pages
Having foundational SEO elements in place on your website is highly recommended to rank high on Google. That includes having a secure (HTTPS) website. Though most businesses understand the importance...
Marketing, OFF-PAGE SEO
June 7, 2020
Google rolls out new GMB features & attributes to support businesses
The pandemic has led to some major shifts in consumer needs and the way one conducts business, and Google is trying to do its best to accommodate these changes. In...
Local SEO, OFF-PAGE SEO, SEO Techniques
June 1, 2020
Analyzing Google’s may 2020 core update
Google's recent major Quality Core update rolled out on 4th May and caused more stir in the search results as compared to its last two updates. As a result, some...
OFF-PAGE SEO
March 10, 2020
Bing webmaster tools gets an upgrade!
Bing Webmaster Tools, which were often reported to be slow and outdated, just got a serious upgrade. The new and improved Bing Webmaster Tools portal, which was earlier released to...
ON-PAGE SEO
March 7, 2020
Scraped content? It’s not worth losing your sleep over it!
Scraped Content is the content that is copied from other places on the web and pasted on a particular website as if it belongs to the site owner. For well...
Affiliate Case Study, Clients, Ecommerce, Marketing
October 28, 2019
Affiliate Case Study – CBD Industry
CBD Company came to us in June 2019, with some online presence. They wanted to us manage their affiliate marketing program, increase the overall business revenue & clientele. At the...
OFF-PAGE SEO
October 1, 2019
Boost your site’s authority & stop worrying with Google’s new September 2019 core update
Google announced the launch of the September 2019 Core Algorithm Update via Twitter on September 24th and like previous core updates, this year too, there was hardly any supporting document...
Affiliate Case Study, Clients, Ecommerce, Marketing
January 17, 2019
Affiliate Case Study – Accessories & Sunglasses Industry
Designer Brand Sunglasses Company came to us in July of 2018, with some online presence. They wanted to get good revenue from current affiliate program, increase the overall business revenue....
Clients, Marketing, SMO Case Study, Social Media
July 29, 2018
SMO Case Study – Digital Marketing (Instagram)
For a digital marketing client, we identified several areas for improvement, such as missing links in their bio, posting low-resolution or non-relevant images, and not targeting their top competitor.
Clients, Local SEO, OFF-PAGE SEO, ON-PAGE SEO, SEO Case Study
January 8, 2018
SEO Case Study – Accredited Investor Industry
A client from the Accredited Investor Industry approached us with a desire to explore their marketing budget into SEO. At the time, their website did not have any SEO implemented,...
Affiliate Case Study, Clients, Ecommerce, Marketing
January 7, 2018
Affiliate Case Study – Clothing Company
Clothing Company came to us in August of 2009, with some online presence. They wanted to start affiliate marketing program, increase the overall business revenue & clientele. At the time...
Affiliate Case Study, Clients, Ecommerce, Marketing
December 29, 2017
Affiliate Case Study – Vapor Industry
In May 2016, new FDA regulations affected electronic cigarettes and eliquids, making it difficult for the Vapor Industry to advertise directly on major platforms like Google and Facebook. To increase...
OFF-PAGE SEO
September 14, 2017
NOW YOU CAN ADD QUICK LINKS TO YOUR LOCAL LISTINGS
NOW YOU CAN ADD QUICK LINKS TO YOUR LOCAL LISTINGS. You can now add quick links to your local results, thanks to Google My Business’s latest update! They have recently...
Social Media
August 19, 2017
LINKEDIN’S NEW FEATURE
EXPAND YOUR REACH WITH LINKEDIN’S NEW FEATURE — “WHAT PEOPLE ARE TALKING ABOUT”. LinkedIn’s got a new extensive update to its often-maligned feature-news feed. It now allows users to expand...
OFF-PAGE SEO
June 3, 2017
NOW LARGE-SCALE ARTICLE LINK BUILDING IS ON GOOGLE’S RADAR
Google has recently published a blog stating that those who are leveraging guest post as a link building technique should reconsider their strategy. They are specifically focusing on the spammy...
Marketing, ON-PAGE SEO, SEO Techniques
May 30, 2017
Everything you need to know about On-Page SEO
Everything you need to know about On-Page SEO Hоw аrе уоu gоіng about thе орtіmіzаtіоn оf уоur online рrеѕеnсе tо make your vоісе heard оvеr the rеѕt? We аll hear...
OFF-PAGE SEO, SEO Techniques
May 12, 2017
Off-Page Search Engine Optimization
Off page search engine optimization involves the things done by website developers off site to improve sites search engine rankings. The primary activity done in off page search engine optimization...
OFF-PAGE SEO, ON-PAGE SEO, SEO Techniques
April 11, 2017
Tier Building in Off-Page Search Engine Optimization
Building a website can be quite challenging especially when you are just starting out. After you have published your site and get it up and running, you are going to...
Marketing, OFF-PAGE SEO
April 1, 2017
PRESENTATION WITH GOOGLE AT SMX WEST
IMPORTANT TAKEAWAYS FROM THE ASK ME ANYTHING PRESENTATION WITH GOOGLE AT SMX WEST. It always attracts a lot of attention when Googlers are up on stage and open for questioning....
OFF-PAGE SEO
April 1, 2017
GOOGLE RELEASES FRED ALGORITHM UPDATE
If you think Google is done with the Panda and Penguin updates, think again! On March 7, Google released ‘Fred' an ‘unannounced' algorithm update causing serious damage to websites having...
Business News
March 8, 2017
AFFІLІАTЕ MАRKЕTІNG – THЕ PROS АND CONS
Affіlіаtе mаrkеtіng differs frоm оthеr оnlіnе advertising vеnturеѕ bесаuѕе іt hіghlу relies upon the 'рау-fоr-реrfоrmаnсе' concept. Thе аffіlіаtе оnlу еаrnѕ a commission оr a portion when thе online vіѕіtоr dоеѕ...
Local SEO, OFF-PAGE SEO
March 6, 2017
PROXIMITY THE NEW KING OF LOCAL SEARCH
A recent research by Moz has revealed that the proximity is the new king of the local search. If you will search for a local business i.e dry cleaners using...