In today's digital age, social media has emerged as a powerful tool for businesses to connect with their target audience, build brand awareness, and drive conversions. With its widespread popularity and reach, social media platforms have become essential components of digital marketing strategies. This article explores the concept of harnessing social media for digital marketing in Malta, a vibrant country in the heart of the Mediterranean....
Continue Reading
OFF-PAGE SEO, Social Media
May 31, 2023
Which social media platforms are right for your business?
As social media continues to shape the way we connect, communicate and market ourselves online, it's important for businesses to navigate the landscape and determine which platforms are right for...
iGaming News
May 21, 2023
Predictions and Trends for SEO in iGaming Industry
The iGaming industry is rapidly evolving, and keeping up with the latest trends and SEO strategies is essential for businesses to stay competitive. In this article, we will discuss the...
iGaming News
May 14, 2023
The Dos and Don’ts of Local SEO for the iGaming Industry
The iGaming industry is growing at an unprecedented pace, and local SEO is crucial to help businesses in this industry gain visibility, attract new customers, and ultimately increase revenue. However,...
ON-PAGE SEO, SEO Techniques
May 12, 2023
Recruiting Websites: The Right Structure for More Job Applications
The world of recruiting has undergone significant changes in recent years. While it used to be enough to publish job advertisements in local newspapers, nowadays, companies must take a much...
Marketing, OFF-PAGE SEO
May 3, 2023
Attribution: What activities have which impact?
As we focus on our goals, the next step is attribution. This is a huge topic in marketing, as we try to determine which of our activities are influencing our...
Marketing, Social Media
April 18, 2023
7 Proven Strategies for Promoting Your Casino on Social Media
With the rise of social media, promoting your casino has never been easier. Social media platforms like Facebook, Twitter, and Instagram provide an excellent opportunity for casinos to reach out...
Local SEO, OFF-PAGE SEO
March 4, 2023
Google Business profiles services are now affecting local rankings!
Last month, Joy Hawkins of SterlingSky took to Twitter to reveal a surprising finding about the impact of services on the ranking of Google Business Profiles. This discovery is sure...
OFF-PAGE SEO
December 7, 2022
GBP Posts & Updates Pictures Can Now Be Cropped
As a business owner, you want your Google Business Profile (GBP) to look professional and appealing to potential customers. One way to achieve this is by posting high-quality images that...
OFF-PAGE SEO
September 4, 2022
New GBP content guidelines you should know
As of September 2022, new General Branding Guidelines and Policies (GBP) have been released by various social media platforms, including Facebook, Twitter, and Instagram. These guidelines aim to provide a...
OFF-PAGE SEO
May 3, 2021
If you are facing indexing issues, report to Google
Are you facing indexing issues? You’re not alone. In the world of digital marketing, this is a common problem that businesses face. However, the good news is that Google has...
OFF-PAGE SEO
February 3, 2021
Google my business profile – suspension & recovery!
When a GMB account is no longer visible on Google search results & Google Maps, it is possibly suspended! The suspension process is carried out because the business details are...
Social Media
December 7, 2020
Twitter rolls out carousel ads
In October, Twitter launched Carousel Ads for advertisers globally. These ads enable marketers to display 2-6 horizontally swipe able images or videos. As per Twitter, The Carousel ad format also...
OFF-PAGE SEO
March 10, 2020
Bing webmaster tools gets an upgrade!
Bing Webmaster Tools, which were often reported to be slow and outdated, just got a serious upgrade. The new and improved Bing Webmaster Tools portal, which was earlier released to...
ON-PAGE SEO
March 7, 2020
Scraped content? It’s not worth losing your sleep over it!
Scraped Content is the content that is copied from other places on the web and pasted on a particular website as if it belongs to the site owner. For well...
OFF-PAGE SEO, ON-PAGE SEO
February 1, 2020
Google launches January 2020 core update
The beginning of the new decade and the new year saw another major core update from Google known as the “January 2020 Core Update.” This core update began on 13th...
OFF-PAGE SEO
October 1, 2019
Boost your site’s authority & stop worrying with Google’s new September 2019 core update
Google announced the launch of the September 2019 Core Algorithm Update via Twitter on September 24th and like previous core updates, this year too, there was hardly any supporting document...
Social Media
September 13, 2019
Boost Twitter engagement 10x with images & get 150% more retweets with videos
Twitter mentioned in their blog post, create video content with your phone using these 4 ingenious ideas, that all you need for a campaign to be successful is good content...
OFF-PAGE SEO
August 7, 2019
You can now claim your Google knowledge panel
Entities with Google accounts can now claim their knowledge panels to gain complete access over the information that it contains. Make sure you have a Google account. Search for your...
OFF-PAGE SEO
July 4, 2019
The way google my business handles practitioner listings has changed!
In true Google fashion, the company recently announced that Google My Business support has now come up with a new way of handling the entire Practitioner Listings process. When a...
Marketing, OFF-PAGE SEO, Social Media
January 3, 2017
WHAT 2017 MAY BRING FOR DIGITAL MARKETERS
WHAT 2017 MAY BRING FOR DIGITAL MARKETERS. The only thing constant in the world of digital marketers is change and 2016 was no different. Google announced that they are shifting...