The iGaming industry continues to place greater emphasis on data-driven decision-making as operators seek to improve customer acquisition, engagement and long-term retention. In a move designed to address a longstanding challenge within the sector, Xtremepush and Immensity have announced a strategic partnership that aims to bridge the gap between player acquisition and customer engagement....
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iGaming News
April 29, 2026
Seen.io and Xtremepush partner to deliver personalised video CRM
Seen.io and Xtremepush have announced a strategic commercial partnership designed to broaden how iGaming operators approach customer engagement, player retention and lifecycle marketing. By combining Seen.io’s AI-powered personalised video technology...
iGaming News
February 24, 2026
InnovaPlay partners with Xtremepush to boost player engagement
InnovaPlay has entered into a strategic partnership with Xtremepush aimed at strengthening player engagement capabilities across its growing network of operators. The agreement marks the second partnership concluded by InnovaPlay...
Companies & People, iGaming News
January 8, 2026
Xtremepush acquires Scrimmage to launch unified loyalty platform
Xtremepush, a leading provider of customer engagement and marketing automation solutions, has announced the strategic acquisition of Scrimmage, a US-based loyalty platform. The move is designed to deliver a fully...
iGaming News
December 11, 2025
Xtremepush and White Hat Gaming expand digital marketing
Xtremepush, a leading provider of AI-powered customer relationship management (CRM), gamification and loyalty marketing solutions, has formalised an expanded partnership with igaming platform provider White Hat Gaming. The strengthened collaboration...
Companies & People, iGaming News
November 12, 2025
Xtremepush appoints Ciaran Lacey as new CTO
Xtremepush, an established global leader in AI-powered CRM, gamification, and loyalty marketing, has announced the appointment of Ciaran Lacey as its new Chief Technology Officer (CTO). The strategic leadership change...
Companies & People, iGaming News
October 14, 2025
Xtremepush secures €12m funding from AshGrove Capital
Xtremepush, a leading global provider of AI-powered customer relationship management (CRM) and gamification solutions, has announced a major financing agreement worth €12 million with AshGrove Capital. The investment marks a...
Business News, iGaming News
October 2, 2025
EveryMatrix integrates Xtremepush CRM and loyalty services
The global igaming industry continues to evolve rapidly, with software providers and marketing specialists working hand-in-hand to deliver more personalised, engaging, and data-driven player experiences. In a significant development, Xtremepush,...
iGaming News
June 18, 2025
AI boosts player engagement in iGaming platforms
Xtremepush, a company globally recognised for its AI-powered customer relationship management (CRM) and loyalty marketing solutions, has announced the integration of its unified platform with Pragmatic Solutions’ Player Account Management...
iGaming News
June 4, 2025
IGT PlaySports enhances CRM with Xtremepush tech
Xtremepush, a recognized leader in real-time customer relationship management (CRM) and AI-driven loyalty marketing, has entered into a strategic partnership with IGT PlaySports, one of the most established B2B omnichannel...
iGaming News
April 23, 2025
Xtremepush teams up with RPM for market expansion
Xtremepush, a top innovator in AI-driven CRM and loyalty marketing, has announced a strategic collaboration with RPM, a well-established consultancy in the betting and gaming sector. This collaboration aims to...
iGaming News
November 28, 2024
Xtremepush Delivers Custom CRM to Bede Gaming
In online gaming, where customer experience is paramount, staying ahead of the curve is a continuous challenge. Xtremepush, a leading provider of CRM and loyalty marketing powered by AI, has...
Business News, iGaming News
May 28, 2024
Xtremepush & Purple Square Empowers iGaming
Xtremepush, a prominent provider of AI-driven CRM and loyalty marketing solutions, has revealed a new strategic technology partnership with the customer experience experts at Purple Square CX. This collaboration aims...