In this SMO case study, the challenge was to generate engagement on Instagram for a home decor business that had no previous engagement activities. The goal was to start from scratch and build a strong presence on the platform....
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Clients, SMO Case Study, Social Media
June 30, 2022
SMO Case Study – Franchise Busines
The main challenge for this account was to generate leads with the low Ad Spent of $6/day. The another challenge for this account was to lower down the Cost per...
Clients, Marketing, SMO Case Study, Social Media
May 31, 2022
SMO Case Study – Matrimonial Business
Building strong brand presence and driving maximum traffic with the help of Facebook Website Click ads with the budget of $200/month.
Clients, SMO Case Study, Social Media
April 26, 2022
SMO Paid Case Study for a Life Insurance
In this case study, we explore a remarkable success story in the realm of social media marketing (SMO) for a life insurance company. Despite facing financial challenges and operating within...
Ecommerce, Social Media
March 7, 2022
Instagram product tags rolling out to all U.S. users
Instagram's product tagging feature is about to become a lot more accessible to users across the United States. The platform has announced that it is rolling out product tagging to...
Social Media
November 7, 2021
Facebook Changes Its Name to META: What Does This Mean for the Future?
In a bold move, Facebook's CEO Mark Zuckerberg announced on October 28th, 2021 that the company would be changing its name to “Meta” to reflect its expanding technology and new...
Social Media
September 7, 2021
You will soon see Ads in Instagram Shops
Instagram is currently testing a new feature where ads will be included in the Shop Tab of the platform. While the feature is only available in the United States at...
Social Media
December 7, 2020
Twitter rolls out carousel ads
In October, Twitter launched Carousel Ads for advertisers globally. These ads enable marketers to display 2-6 horizontally swipe able images or videos. As per Twitter, The Carousel ad format also...
Social Media
October 10, 2020
Facebook to impose limit on number of ads
From February 2021, Facebook will be limiting the number of ads on a Page. These ads will run based on the highest month’s ad spend in the previous year. The...
Social Media
June 10, 2020
Facebook & Instagram will now let you sell your products directly on their pages
In an effort to expand its e-commerce capabilities, Facebook rolled out Facebook Shops to enable businesses to set shop on Facebook. Going a step further, this summer, they’re planning on...
Social Media
April 10, 2020
Facebook offers $100 million cash grants to small businesses following covid-19 outbreak
The COVID-19 outbreak has severely impacted the global economy, including small businesses. Considering this, Facebook has promised to reward $100 million in cash grants to 30,000 businesses across the world....
Marketing, Social Media
October 10, 2019
Facebook and Instagram likely to hide like counts
Social networking platforms Facebook and Instagram, both are considering removing the like counts from their posts. Starting from Australia, they will expand to other countries depending on how things go....
Social Media
September 13, 2019
Boost Twitter engagement 10x with images & get 150% more retweets with videos
Twitter mentioned in their blog post, create video content with your phone using these 4 ingenious ideas, that all you need for a campaign to be successful is good content...
Clients, SMO Case Study, Social Media
May 28, 2019
SMO Case Study – Veterinary Business -2
Let's talk about a recent SMO case study in the veterinary business. The main challenge was to generate engagement and reach for the social media pages and generate traffic for...
Clients, SMO Case Study, Social Media
April 23, 2019
SMO Case Study – Auto Dealer Client
The Auto Dealer Client faced the challenge of lowering the cost per result while increasing organic engagement on their social media accounts. They were struggling with inconsistent social media posting,...
Clients, SMO Case Study, Social Media
November 22, 2018
SMO Case Study – Education Industry
As earlier, the page is not getting good likes and engagement, we started with doing R&D on the website, their services and what they offer. We started to post Motivational...
Clients, SMO Case Study, Social Media
August 11, 2018
SMO Case Study – Ecommerce Industry-2
In the Ecommerce industry case study, we were fortunate to work with numerous outstanding companies. It was an even better experience when we could assist them in growing their businesses...
Clients, Marketing, SMO Case Study, Social Media
July 29, 2018
SMO Case Study – Digital Marketing (Instagram)
For a digital marketing client, we identified several areas for improvement, such as missing links in their bio, posting low-resolution or non-relevant images, and not targeting their top competitor.
Clients, SMO Case Study, Social Media
July 26, 2018
SMO Case Study – Ecommerce Industry
In this case study in the Ecommerce industry, we were fortunate to work with a client who is an eco-friendly company providing premium brand all-natural weight loss and health products...
Clients, SMO Case Study, Social Media
July 20, 2018
SMO Case Study – Veterinary Business
Let's talk about a recent SMO case study in the veterinary business. The main challenge was to generate engagement and reach for the social media pages and generate traffic for...
Social Media
September 14, 2017
YOUTUBE LAUNCHES “BREAKING NEWS” SECTION TO KEEP ITS USERS UPDATED
YouTube, has introduced a “Breaking News” section on its homepage, it shows a collection of videos pertaining worldwide news and events. The feature appears on both mobile, as well as...
Social Media
August 19, 2017
LINKEDIN’S NEW FEATURE
EXPAND YOUR REACH WITH LINKEDIN’S NEW FEATURE — “WHAT PEOPLE ARE TALKING ABOUT”. LinkedIn’s got a new extensive update to its often-maligned feature-news feed. It now allows users to expand...
Social Media
July 20, 2017
LATEST FACEBOOK UPDATES
TOP 3 LATEST FACEBOOK UPDATES THAT ARE NOT ONLY USEFUL BUT, ALSO INTERESTING. Facebook is continuously trying to bring new updates to its users for a better experience and let...
Marketing, Social Media
April 1, 2017
FACEBOOK MESSENGER DAY
Facebook Messenger has launched a new feature in the Facebook Messenger App - Facebook Messenger Day. Through this new feature, you can share videos and images, with your Facebook friends,...
Marketing, Social Media
February 1, 2017
FACEBOOK ADS IN THE “MIDDLE” OF VIDEOS
You may have noticed a little too many videos on your news feed lately, even from pages that you hardly visit. Facebook was even recommending video from various pages to...
Marketing, OFF-PAGE SEO, Social Media
January 3, 2017
WHAT 2017 MAY BRING FOR DIGITAL MARKETERS
WHAT 2017 MAY BRING FOR DIGITAL MARKETERS. The only thing constant in the world of digital marketers is change and 2016 was no different. Google announced that they are shifting...
SEO Techniques, Social Media
January 2, 2017
Search Engine Optimization in Social Media Marketing
The old techniques of web-based advertisement have given rise to social media marketing (SMM) that has been entwined with search engine optimization (SEO). Recently, this strategy for web advertising has...
